Manager, Global Product Marketing, Fragrance

Sol de JaneiroNew York, NY
10d$100,000 - $115,000Hybrid

About The Position

Step into a pivotal role at Sol de Janeiro as the Manager, Global Product Marketing, Fragrance. In this role, you will help shape the future of fragrance at the brand by blending innovative marketing strategies with product excellence to deliver standout results. This is your opportunity to bring to market game-changing innovation from conception through to commercialization, crafting consumer-first, scalable, and globally relevant go-to-market strategies. The position will report to the Director, Global Product Marketing, Fragrance.

Requirements

  • Bachelor's degree or equivalent required
  • 3-5 years of current experience in global marketing in the beauty sector
  • Potent blend of strategic, creative, and analytic skills
  • Exceptional presentation and interpersonal skills
  • Resilience and adaptability in fast-paced, dynamic environment
  • Strong attention to detail & organizational skills
  • Self-starter with a trend-hunting mindset
  • Positive attitude

Nice To Haves

  • Experience in Fragrance category a plus

Responsibilities

  • Strategically support the development of our 3-year rolling product launch calendar, focusing on Core and Limited Edition fragrance launches to drive growth, recruit new consumers and retain existing ones
  • Deliver breakthrough innovation concepts grounded in whitespace analysis, performance reporting and consumer-centric insights from internal and external sources (CMI, trend reports, regional and retailer data).
  • Partner in shaping the strategic direction of the olfactive portfolio, ensuring continued market leadership and expansion into new and differentiated fragrance territories
  • Work with Director to manage cost and margin goals to meet financial objectives of the brand and category, assisting in setting COG & margin targets for launches.
  • Collaborate closely with cross-functional teams including Global Consumer Engagement, Product Development, and Regulatory to ensure successful product launches and consistent market performance.
  • Support development of comprehensive product marketing strategies that define and communicate clear points of difference and unique benefits of our products, ensuring they resonate with a global audience.
  • Conduct rigorous analysis of internal fragrance initiatives, leveraging data and analytics to identify fast-growing subcategories/trends to make strategic recommendations and optimize future launches.
  • Champion sustainability within the product development process, ensuring all products meet the highest environmental standards without compromising on quality.
  • Monitor and adapt marketing strategies based on consumer feedback and market trends to maintain competitive advantage.

Benefits

  • Competitive salary and bonus program for full-time team members
  • Flexible hybrid work environment with opportunities for collaboration and growth
  • Inclusive culture that values diverse perspectives and celebrates individuality
  • The chance to be part of a fast-growing, award-winning global beauty brand
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