Manager, ECM Ops & Analytics

The Kraft Heinz Company

2d•$104,200 - $130,200•Remote

About The Position

The Manager, ECM (eCommerce and Customer Marketing) Ops Analytics is responsible for partnering with the ECM Ops team to streamline and standardize all data, reporting, and analysis across business unit and brand routines. Key components of this role are alignment of brand strategy and customer strategy to achieve and exceed business unit ECM KPIs. Additionally, the Manager, ECM Ops Analytics will help drive action and connectivity between the business units and the ECM Customer teams by partnering closely with the ECM business development teams during key planning cycles.

Requirements

Passion for high performance and digital success
Ownership mentality, especially around performance, data, internal partnerships, and planning
Strong CPG experience in Sales, Marketing, Category Leadership, Insights, or eCommerce
Strong analytical thinking skills and/or experience in performance reporting/analytics
Advanced proficiency in Excel and ability to develop complex reporting using multiple datasets. Intermediate technical proficiency in SQL preferred.
Strong project management skills and organization
Clear examples of being a trusted, simplistic storyteller who can engage effectively at an executive level
Experience presenting & representing a broader team in milestone moments with leaders
Experience building presentations with storytelling framework
Motivated self-starter who can work under pressure and manage multiple priorities
Strategic thinking and the ability to connect consumer insights to business goals.

Responsibilities

Support eCom Ops teams in delivering top KPIs at Business Unit level
Support existing routines between the ECM Ops team and the Business Units by owning all performance reporting and analysis
Identify biggest areas of opportunity for Business Units to win within eCommerce by analyzing performance at retailer and category level
Support ECM Customer teams category level targets by ensuring actions are planned and results are shared back with the Business Units
Make strong connections between leading and lagging metrics to help communicate relationship between the two and inform stronger decision making
Monitor and help analyze competitor and customer trends and shifts that may impact KHC performance
Own creation of visuals to support the story of ECM performance to the Business Units
Own and integrate Business Unit reporting into ECM routines
Standardize ECM reporting and routines to include Business Unit views and drive actions across ECM customer teams
Streamline BU reporting and trends into ECM yearly planning process
Support and integrate ECM spend data tracking into forward looking forecasting and analyze return of BU investment in ECM
Support ECM Ops team in spend planning, tracking, and integration into the ECM LE
Analyze and create strong Business Unit facing analysis on the estimated return of investments in ECM on the total brand performance
Support gathering and standardization of incremental returns across customers and tactics

Benefits

Affordable access to healthcare
Protection
Saving for the future
Plans tailored to meet you and your family’s needs
Events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle
Medical
Prescription Drug
Dental
Vision
Screenings/Assessments
Paid Time Off
Company Holidays
Leave of Absence
Flexible Work Arrangements
Recognition
Training
Employee Assistance Program
Wellbeing Programs
Family Support Programs
401k
Life
Accidental Death & Dismemberment
Disability