Manager, Digital User Experience - Converse

NikeBoston, MA
$126,700 - $258,400Onsite

About The Position

Converse’s User Experience & Digital Capabilities team owns UX design, strategy, and digital product management for converse.com and direct marketing, within Converse’s Direct organization. This role leads a team of UX Strategists and Designers, reports to the Director of UX & Digital Capabilities, and partners with merchandising, experience strategy, content design, product management, and technology.

Requirements

  • 8+ years of experience in UX/product design, including 2+ years directly managing designers.
  • Bachelor’s degree in Design, Human-Computer Interaction, or a related field; will accept any suitable combination of education, experience, and training.
  • Portfolio-demonstrated expertise at an expert-level craft is accepted for leveling.
  • Experience partnering with SEO stakeholders to develop strategy — understanding how design and content decisions affect organic search performance.
  • E-commerce design experience is required.
  • Deep craft in Figma and modern design tools.
  • Real people-management experience: setting goals, coaching growth, and owning performance for a small team.
  • Comfortable owning a day-to-day portfolio of design work, leading high-visibility engagements, and representing design in go-to-market conversations alongside merchandising and content partners.
  • Developed design strategies to SEO execution.
  • Working fluency in behavioral analytics tools like Contentsquare.
  • Comfortable interpreting Adobe Analytics or Google Analytics data to inform design decisions.

Responsibilities

  • Lead Converse’s UX Design team — owning the day-to-day design portfolio, coaching designers, and staying hands-on in Figma.
  • Drive our biggest design bets, from redesigns to go-to-market moments where you represent design for Converse Digital.
  • Lead and grow a team of UX Strategists and Designers — setting priorities, coaching craft, and owning performance and career growth.
  • Play a lead role in shaping converse.com’s UX strategy alongside experience strategy and merchandising partners — and take ownership of designing and implementing against it.
  • Partner with stakeholders to develop SEO strategy and the tactical processes that guide how design and content decisions support converse.com’s organic search performance.
  • Manage the day-to-day UX design portfolio across converse.com and direct marketing, balancing capacity against commerce, marketing, and consumer service roadmaps.
  • Represent UX Design in cross-functional planning meetings with merchandising, experience strategy, and content design.
  • Lead major design engagements end-to-end, including scoping and managing external design agencies on initiatives.
  • Stay hands-on in Figma, reviewing and directly contributing to design work at a staff-plus level of craft.
  • Use Contentsquare and Adobe/Google Analytics data to identify UX problems, prioritize work, and validate design decisions post-launch.
  • Partner closely with Digital Product Management to keep design and product roadmaps aligned.

Benefits

  • Information about benefits can be found here.
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