Manager, Digital Marketing

Fidelity•Smithfield, RI

About The Position

The User Experience Content team contributes to Fidelity.com, NetBenefits.com, our flagship mobile app, and other platforms that help customers access and manage workplace benefits. These are among the most heavily trafficked financial services websites and mobile applications in the world. The team’s strength lies in its ability to view the experience holistically—connecting customers with the right Fidelity products and services through clear, intentional content. As a UX Writer for our Brokerage products, you’ll play a critical role in shaping customer experiences across Fidelity’s digital ecosystem. You’ll help novice investors understand the fundamentals while supporting advanced traders as they navigate more complex financial topics—translating complexity into clear, effective content. You’ll collaborate closely with Marketing partners to create web pages on Fidelity.com that guide customers to the right solutions. You’ll also partner with Product and Design teams to introduce new features within our crypto offerings, clearly communicating the value of concepts such as diversification across the blockchain and staking. In this role, you’ll craft clear, compelling interface copy for end-to-end user flows, in-context education, and personalized messaging that spans the customer journey. You’re passionate about language, thrive in close partnership with customer experience designers, and enjoy guiding work from concept to launch. You use data and analytics to test, iterate, and continuously improve content effectiveness.

Requirements

3–5 years of professional writing experience in UX writing, copywriting, or technical writing within financial services or a related field.
Portfolio includes examples across mobile apps and web experiences, ideally spanning financial services and other consumer-facing industries (e.g., retail).
Versatile writer who can tailor messaging for diverse audiences—from individuals just getting started with investing to advanced traders seeking deeper insights.
Clear communicator who can break down complex financial topics into conversational, approachable language.
Curious collaborator who asks thoughtful questions and works effectively with business partners, legal teams, and cross-functional stakeholders.
Experience creating personalized content across mobile and web platforms.

Responsibilities

Craft clear, compelling interface copy for end-to-end user flows, in-context education, and personalized messaging that spans the customer journey.
Collaborate closely with Marketing partners to create web pages on Fidelity.com that guide customers to the right solutions.
Partner with Product and Design teams to introduce new features within our crypto offerings, clearly communicating the value of concepts such as diversification across the blockchain and staking.
Use data and analytics to test, iterate, and continuously improve content effectiveness.