Manager, Digital Channel Ops and Insights

Visa•Austin, TX

2d•$116,300 - $186,000•Hybrid

About The Position

The Social Channel Ops and Insights Manager will play a critical role in executing and optimizing Visa’s social media and web presence across owned and priority platforms. This role is responsible for day‑to‑day publishing, performance monitoring, and insights development to ensure content is resonating with audiences and informing ongoing newsroom strategy. The ideal candidate is highly analytical, operationally strong, and comfortable balancing publishing excellence with performance reporting and real‑time optimization. This role partners closely with content, brand, and communications teams to translate data into clear, actionable recommendations.

Requirements

5 or more years of relevant work experience with a Bachelors Degree or at least 2 years of work experience with an Advanced degree (e.g. Masters, MBA, JD, MD) or 0 years of work experience with a PhD
5–7+ years of experience in social media or digital marketing.
Strong understanding of social platforms and analytics tools.
Experience with content performance analysis and reporting.
Experience working in matrixed organizations with multiple competing priorities.
Experience operating at a senior level within a highly matrixed, global organization.
Strong executive presence with the ability to counsel senior leaders and operate as a trusted partner.
Exceptional written and verbal communication skills.
High-level of professional integrity and confidentiality.
Creative, positive, collaborative, and high-energy individual with an ability to execute.

Nice To Haves

6 or more years of work experience with a Bachelors Degree or 4 or more years of relevant experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or up to 3 years of relevant experience with a PhD
Mix of agency and in-house experience strongly preferred.

Responsibilities

Execute day‑to‑day publishing across Visa’s owned and digital corporate, internal and news communications channels, ensuring accuracy, consistency, and alignment with content calendars and brand guidelines.
Manage the newsroom calendar, content workflows, asset coordination, and publishing schedules in partnership with internal stakeholders and agency partners.
Support quality control across posts, ensuring formatting, tagging, and platform best practices are consistently applied.
Monitor digital performance across platforms, including audience growth, engagement, reach, and content effectiveness.
Develop regular performance reporting and dashboards that clearly communicate results, trends, and key takeaways to internal stakeholders.
Translate quantitative and qualitative data into actionable insights that inform content optimization, planning, and future campaign development.
Identify patterns in audience behavior and content performance to recommend improvements to timing, formats, and messaging.
Monitor digital channels for audience engagement, emerging trends, and shifts in brand sentiment.
Support social listening efforts, identifying relevant conversation themes, risks, or opportunities for engagement.
Share timely insights and trend observations with cross‑functional partners to inform content planning and decision‑making.
Support real‑time content opportunities, rapid response moments, and reactive publishing as needed.
Continuously optimize content performance through learnings derived from analytics and platform insights.
Partner with internal teams during priority moments (e.g., announcements, launches, or cultural moments) to ensure performance is closely tracked and supported.