Mgr-Digital Category Optimization

Lowe's Companies, Inc.•Mooresville, NC

1d•Onsite

About The Position

The Manager, Digital Category Optimization will manage a team that leads internal and external research and/or benchmarking and analyzes customer information and other relevant data. The Manager will communicate insights and recommendations within their assigned area to senior leadership across the enterprise. This role will ensure activities within assigned area are meeting strategic and financial objectives and will actively create action plans and delegate to address key opportunity areas.

Requirements

Bachelor’s degree Business, marketing, finance or related field or equivalent years of experience in lieu of education requirement, if applicable
7 years of relevant experience
3-5 years of experience in eCommerce, omnichannel merchandising and/or marketing, and/or brand or product management
1-3 years people leadership experience, including demonstrated ability to hire, develop and lead high performing teams

Nice To Haves

Master’s degree MBA or related field

Responsibilities

In partnership with digital category director, manage the digital experience strategy for assigned business merchandising division, $400M-$3.5B annually, through the aggregation of insights, competitive intelligence and data-driven recommendations
Lead a team of leads, senior analysts and analysts to analyze and leverage customer data, site behaviors, pre/post-transaction data and competitive benchmarking to identify opportunities to improve the omnichannel customer experience
Train and develop team to analyze customer information to identify the most significant opportunities to improve the customer experience within assigned categories, including the identification of opportunities to improve the taxonomy, purchase path (search and navigation), digital content, search engine optimization and post-transaction results
Guide direct reports towards successful project completion to deliver goals to best address developmental and/or coaching opportunities along the way
Develop career paths and provide associates the assistance needed to help them move and grow within the organization
Communicate and present frequently to leadership to gain alignment on strategy, share results of large-scale projects, represent category interests and provide expertise
Produce weekly insights and present to key partners, following up on the status of cross-functional deliverables, discussing strategic updates, and partnering with online and core merchandising
Lead creation of strategic calendars for merchandising divisions for the upcoming fiscal year, align with category leadership and share with cross-functional teams so they can use in creating their calendars
Provide tactical support specific to in season opportunities to react to near-term business trends and drivers