Manager, Creative Services

Gildan•Winston-Salem, NC

38d•Onsite

About The Position

The Manager, Creative Services reports to the Lead Manager, Creative Services and works at Gildan’s headquarters in Winston-Salem, North Carolina. The role manages the development of brand-differentiated, consumer-centric creative for U.S.-based Gildan Retail brands across all channels, including packaging, digital assets, in-store efforts, photography, e-commerce content, and marketing materials. The position oversees creative project intake, prioritization, planning, workflows, resourcing, and execution. It partners with internal teams and external agencies and vendors to align priorities, define project requirements, manage timelines and risks, and deliver work on time, within scope, and in line with business objectives, brand guidelines, and quality standards. The manager also guides direct reports and identifies ways to improve team processes and efficiency.

Requirements

At least 6 years of experience in creative management, brand marketing, or an omni-channel role.
Bachelor's degree.
Excellent project management and problem-solving skills, including the ability to manage several key projects or initiatives simultaneously.
Strong timeline management abilities to meet critical deadlines.
Strong interpersonal, writing, verbal communication, and written communication skills.
Ability to evaluate creative work and determine whether it is aligned with the brand.
Results-driven approach.
Keen attention to detail and deadlines.
Strong leadership and influence skills, with a collaborative-first mindset.
Ability to manage and develop teams and direct reports.

Nice To Haves

Previous people leadership experience.

Responsibilities

Manage intake, prioritization, planning, and execution of creative projects across packaging, PDP imagery, digital assets, photography, e-commerce content, and marketing materials.
Partner with stakeholders to establish timelines, identify requirements, manage project risks, and ensure deliverables are completed on time, within scope, and aligned with business objectives.
Drive efficient project workflows, resource planning, and workload management.
Identify process improvements and champion software, tools, processes, and best practices that increase team efficiency and visibility.
Partner with Brand, Product, Packaging Engineering, Photography, and Digital teams to align priorities, communicate project status, and support successful execution.
Lead the project intake and creative brief process, ensuring objectives, deliverables, timelines, and requirements are clearly defined.
Ensure creative work aligns with brand guidelines, marketing objectives, and quality standards across channels and consumer touchpoints.
Coordinate with external agencies and vendors, manage deliverables, and ensure work meets project requirements and quality expectations.
Provide day-to-day guidance and support to direct reports, helping prioritize work, solve challenges, and maintain high-quality execution.