Manager, Consumer Promotions Strategy

DoorDash USA•San Francisco, NY

About The Position

The Consumer Promotions Strategy Manager - Strategic Bets will create promotional strategies to accelerate DoorDash’s 0 to 1 strategic bets. This role will own the strategy of promotional campaigns to scale these new bets and work to improve the efficiency and payback of the campaign through testing and experimentation, informed through ongoing analysis of customer data. The role involves working with complex data sets to develop strategic, analysis-motivated consumer pricing and promotions plans, analyzing campaign results to identify drivers of performance and opportunities to iterate on test structure, and managing budget across several business areas while owning the forecast of initiatives across multiple campaigns. The manager will partner with Lifecycle Marketing, Campaign Operations, and Strategy & Operations teams to test and manage multiple consumer promotions across hundreds of geographies across the U.S., and collaborate with business partners across the company supporting strategic bets to build together for different business goals that are rapidly scaling. Establishing a strong working relationship with cross-functional stakeholders in Retention, Product, Tech & Operations, Analytics, and Strategy teams is also a key aspect of this role.

Requirements

Bachelor's degree or equivalent working experience and 5+ years of experience in finance/management consulting, business operations, growth marketing/marketing analytics, or business analytics.
Experience digging into large data sets, translating it into applicable insights, proposing and executing data driven strategies to own the performance.
Experience leading a team, hiring and mentoring junior team members.
Strong analytical/SQL skills; able to build forecasting models for marketing campaigns.
Advanced Excel skills to perform complex functions.
A record of driving business results via cross-channel marketing campaigns.
Strong stakeholder management and interpersonal skills.
Experience with segmentation tools, and complex data structures and systems.
Experience translating data into applicable insights for partners.

Responsibilities

Create promotional strategies to accelerate DoorDash’s 0 to 1 strategic bets.
Own the strategy of promotional campaigns to scale new bets.
Improve the efficiency and payback of campaigns through testing and experimentation, informed through ongoing analysis of customer data.
Analyze campaign results to identify drivers of performance and opportunities to iterate on test structure.
Manage budget across several business areas and own the forecast of initiatives across multiple campaigns.
Partner with Lifecycle Marketing, Campaign Operations, and Strategy & Operations teams to test and manage multiple consumer promotions across hundreds of geographies across the U.S.
Collaborate with business partners across the company supporting strategic bets to build together for different business goals that are rapidly scaling.
Establish a strong working relationship with cross-functional stakeholders in Retention, Product, Tech & Operations, Analytics, and Strategy teams.