Manager, Commercial Operations & Marketing

Lazarus 3D•Philomath, OR

2d•Onsite

About The Position

In this role, you function as a commercial operations and marketing manager within the commercial team, responsible for translating company strategy into outward-facing marketing, customer engagement systems, and measurable revenue-supporting activities. You will own both the execution and performance of marketing and commercial operations functions, including brand presence, digital channels, online store performance, and CRM-driven campaigns. This includes developing and refining approaches based on data, identifying opportunities for improvement, and driving initiatives that increase customer engagement and conversion. You will also support the sales process through coordination, content, and, when assigned, direct customer engagement as a Point of Contact (POC). This is a hands-on role with independent ownership of defined functional areas and performance outcomes.

Requirements

4+ years experience in marketing, commercial operations, or related role
Demonstrated ability to independently own and drive functional outcomes
Experience defining metrics and using data to improve performance
Strong organizational and operational thinking with ability to build scalable processes
High attention to detail in both written and visual content
Strong communication skills (written and verbal)
Ability to operate effectively in a fast-paced, cross-functional environment
Experience with CRM systems (HubSpot preferred)
Proficiency in Google Workspace or Microsoft Office
Familiarity with social media platforms and scheduling tools
Basic analytics and reporting capability
Experience with website or e-commerce management strongly preferred
Ability to translate technical or clinical concepts into clear messaging
Strong ownership mindset and follow-through
Comfortable working across teams (sales, operations, leadership)
Adaptable and willing to take on evolving responsibilities

Responsibilities

Support our vision and mission: To improve patient surgical outcomes.
Proactively promote a positive culture and commitment to customer success.
Comply with Lazarus 3D’s Quality System.
Embrace company core values and operate with a high degree of ownership and accountability.
Own the development and execution of marketing and brand activities, including creation of materials, management of social media channels, and support of product launches and campaigns, ensuring consistency and effectiveness across all customer-facing content.
Define, track, and continuously improve key marketing and commercial performance metrics (KPI’s, e.g., lead generation, engagement, conversion, and campaign effectiveness), using data to refine approach and inform decision-making.
Manage and optimize the company’s digital presence, including the website and online store, with ownership over product presentation, merchandising, and initiatives to improve usability, customer experience, and conversion performance.
Own CRM-driven marketing and lead management processes, including campaign execution, lead tracking, segmentation, and data integrity, ensuring CRM is actively used as a tool for commercial insight and follow-through.
Develop and implement scalable processes for campaign execution, lead follow-up, and customer engagement to improve consistency, speed, and effectiveness of commercial operations.
Coordinate and support conferences and events, including logistics, materials preparation, lead capture strategy, and post-event follow-up, with responsibility for translating event activity into measurable pipeline contribution.
Support customer engagement and sales processes, including serving as Point of Contact (POC) when assigned, participating in client communications, supporting quote development and intake coordination, and ensuring accurate documentation of all interactions in CRM.
Identify gaps, inefficiencies, and opportunities across marketing and commercial operations workflows, and independently drive improvements to systems, processes, and execution.
Market analysis to help inform company strategy, new product development and expansion planning.