Manager, Category Leadership - Amazon

Campbell's•Philadelphia, PA

5d•$112,700 - $155,000•Remote

About The Position

The Manager, Category Leadership - Amazon will serve as the strategic category and analytics partner for Campbell's Meals & Beverages business at Amazon. This individual will develop a deep understanding of the Amazon shopper, digital path to purchase, competitive landscape, category performance, and portfolio growth opportunities. This position will translate complex data into clear, category-first recommendations that strengthen decision-making and support profitable growth. This role combines core CPG Category Management capabilities with Amazon-specific expertise across digital discovery, assortment, content, conversion, pricing, availability, and innovation. The position is designed as an insights-led strategic partner that identifies opportunities, shapes strategy, and influences action through cross-functional collaboration.

Requirements

Bachelor's degree in Business, Marketing, Analytics, Economics, or a related field
Six or more years of experience in CPG, Category Management, eCommerce analytics, shopper insights, customer analytics, or a related field
Strong analytical capabilities, including advanced proficiency in Microsoft Excel and the ability to interpret complex data sets
Demonstrated ability to translate data into clear, persuasive business stories and retailer-ready recommendations
Experience working with category, shopper, consumer, sales, retailer, or digital-commerce data
Strong written, verbal, and presentation skills, with the ability to tailor communication to customer, cross-functional, and executive audiences
Proven ability to collaborate across functions, manage multiple priorities, and contribute positively within a team environment

Nice To Haves

Experience supporting Amazon within a CPG, retail, or eCommerce environment
Experience with digital-commerce platforms and tools such as Stackline and Pacvue
Proficiency with syndicated data and insights tools such as Circana, Numerator, Mintel, or Power BI
Familiarity with Amazon search, digital shelf, content, conversion, ratings and reviews, and retail media analytics
Experience in food, beverage, grocery, or shelf-stable CPG categories
Ability to travel approximately 10% to 20%

Responsibilities

Serve as the category authority for Amazon, bringing a category-first, shopper-centered perspective to customer and internal recommendations
Develop category reviews, business assessments, and strategic recommendations that identify growth opportunities for Amazon, shoppers, the total category, and the Campbell portfolio
Translate eCommerce dynamics, including search, digital content, retail media, availability, and ratings & reviews, into actionable account strategies
Serve as an Amazon digital category expert for Home Office and cross-functional partners, helping strengthen organizational capability and decision-making
Analyze Amazon shopper behavior and the digital path to purchase, with particular emphasis on keywords, search visibility, findability, traffic, variation strategy and conversion
Evaluate category and item performance using retailer, syndicated, panel, shopper, consumer, sales, and digital-commerce data
Diagnose drivers of share, velocity, assortment, pricing, promotion, availability, content quality, and conversion, and recommend clear actions
Monitor competitive activity and emerging eCommerce trends to identify risks, opportunities, and business implications
Develop fact-based assortment and portfolio recommendations, including pack-size, multipack, bundle, and variety-pack opportunities
Build persuasive incrementality and innovation stories for internal and external audiences, supported by clear shopper, category, and financial rationale
Establish performance expectations for innovation and conduct post-launch assessments to identify learnings and recommended next steps
Partner with Sales and cross-functional teams to prioritize opportunities with the greatest potential business impact
Build and maintain recurring dashboards, scorecards, and post-event analyses that convert performance data into actionable insights
Create executive-ready and Amazon-facing presentations that communicate complex findings with clarity, confidence, and a compelling strategic narrative
Provide analytical support for customer meetings, business reviews, annual planning, and strategic initiatives
Manage multiple priorities and ad hoc requests while maintaining focus on the highest-value strategic work
Collaborate closely with Amazon Sales, Omni Commerce, Commerce Marketing & Strategy, Shopper & Consumer Insights, Revenue Growth Management, Brand Marketing, Supply Chain, Finance, and Data & Analytics
Clarify or modify roles, responsibilities, and decision rights across functions to promote efficient ways of working and reduce duplication
Build trusted relationships and influence stakeholders through strong business judgment, fact-based recommendations, and effective communication

Benefits

medical
dental
short and long-term disability
AD&D
life insurance (for individual, families, and domestic partners)
matching 401(k) plan
unlimited sick time
paid time off
holiday pay
free access to the fitness center (if in WHQ)
access to on-site day care (operated by Bright Horizons)
company store
Campbell’s Cares program matches employee donations and/or volunteer activity up to $1,500 annually
variety of Employee Resource Groups (ERGs)