Manager, AEM DAM & Marketing Delivery Operations (Truist.com)

Truist Bank•Charlotte, NC

13h•Onsite

About The Position

This role supports the day-to-day execution and governance of Adobe Experience Manager (AEM) Digital Asset Management (DAM) and Marketing Delivery across Truist.com and Authenticated Channels. It involves hands-on DAM management, content lifecycle coordination, and AEM authoring support to ensure assets and content are structured, compliant, and efficiently delivered. The position acts as a key partner across Marketing, Creative, Legal, and Technology teams to drive consistency, quality, and operational rigor in a regulated environment. Additionally, the role serves as a backup AEM Author for marketing execution and content updates. In accordance with Truist in-office expectations, this role will be in office 5 days/week for candidates living within 35 miles of a Truist hub facility.

Requirements

Bachelor’s degree in Marketing, Digital Media, Information Management, or related field (or equivalent experience)
5+ years of experience in AEM (DAM and/or Sites), digital asset management, or content operations
Hands-on experience with metadata, taxonomy, and asset governance practices
Experience supporting content lifecycle processes within a CMS environment
Strong attention to detail with a focus on accuracy, compliance, and quality control
Ability to manage multiple priorities in a fast-paced, deadline-driven environment

Nice To Haves

Experience in financial services or other regulated industries
Strong working knowledge of AEM DAM and familiarity with AEM Sites authoring
Understanding of SEO, accessibility (WCAG), and digital content best practices
Experience working in Agile delivery environments (Workfront, Jira, Rally)
Familiarity with Adobe Experience Cloud tools (Analytics, Target, AEP)
Basic HTML/CSS troubleshooting skills

Responsibilities

Day-to-day administration of AEM DAM, including asset ingestion, organization, metadata tagging, and archival
Execute and uphold taxonomy, naming conventions, and metadata standards to ensure asset discoverability and reuse
Coordinate with Creative, Content, and Channel partners on asset intake, versioning, and usage rights compliance
Manage asset lifecycle activities including approvals, expiration tracking, archival, and retirement
Maintain overall DAM hygiene, including duplication management and storage optimization
Ensure assets meet brand, accessibility (WCAG), and regulatory standards
Help drive the future state vision on Content Management
Support execution of the end-to-end content lifecycle, from intake through publishing and decommissioning
Follow and reinforce established governance processes, workflows, and documentation standards
Ensure content accuracy, version control, and alignment with disclosures and compliance requirements
Partner with Legal, Compliance, and Marketing stakeholders to support review and approval workflows
Identify and suggest process improvements to increase efficiency and reduce operational risk
Support Agile workflows, including intake, prioritization, and delivery tracking (Workfront, Jira, Rally)
Serve as a backup AEM Author to build, edit, and publish marketing content
Assemble pages using templates, components, and content fragments in alignment with UX and brand standards
Configure page properties, metadata, tagging, and navigation elements
Support content updates, publishing schedules, and campaign launches
Troubleshoot basic rendering, linking, and layout issues within AEM
Work closely with Audience Builders, Channel Leads, Content Creators, UX, Creative, Legal, and MarTech partners
Support content intake, requirements clarification, and delivery coordination
Maintain clear documentation for asset libraries, governance practices, and content builds
Help ensure alignment on asset usage, lifecycle expectations, and publishing readiness
Perform QA to ensure accuracy, consistency, accessibility, and responsiveness of assets and content
Validate correct asset usage, formatting, and rendering across devices and channels
Identify inefficiencies in workflows and recommend practical, scalable improvements
Support testing and optimization efforts through accurate content and asset implementation
Ensure all work adheres to corporate governance, accessibility, and regulatory standards
Maintain audit readiness through proper documentation and process adherence
Manage rights-managed assets, licensing constraints, and expiration tracking
Help protect the integrity of customer-facing content in a regulated environment