Loyalty & Retention Manager

Masons Meats Limited • Austin, TX

2d • Remote

About The Position

Mason's Meats is a DTC brand specializing in premium beef jerky and meat snacks made with only two ingredients: British and Irish grass-fed beef and sea salt. They are expanding into the USA and building a production facility in Austin, Texas, using American grass-fed beef and their signature salt from Anglesey. The company emphasizes a return to real food, free from additives, sugar, and artificial ingredients. Applications require a cover letter.

Requirements

• Run retention for a DTC brand and have the numbers to show for it
• Fluent in Klaviyo
• Worked with Recharge or equivalent subscription tooling
• Write well. You don't rely on AI to do the thinking or writing for you.
• Allergic to generic ecom retention. You know what a default winback flow looks like and you build nothing that resembles it
• Enjoy ownership
• Enjoy both creative and analytical work
• Like seeing your ideas go live quickly
• Want your work to have a measurable impact on the business.

Nice To Haves

• Food or premium FMCG brand experience
• Experience with Superfiliate or other affiliate platform
• Experience scaling subscription business

Responsibilities

• Own Klaviyo end to end: campaigns, flows, segmentation, deliverability, testing
• Build retention strategies that increase repeat purchase, customer lifetime value and subscription growth.
• Design and grow a loyalty programme customers genuinely care about.
• Own and optimise our Recharge subscription programme.
• Develop testing roadmaps and continuously improve performance.
• Report on the numbers that matter, understanding not just what happened but why.
• Own the loyalty programme and make it something customers actually care about
• Manage our affiliate programme on Superfiliate
• Own the retention numbers that matter and report on them honestly - we don’t spend ages each month on writing decks that nobody reads; we distill the key topline numbers that matter weekly
• Work closely with Growth, Brand and Design to make retention feel like part of the brand, not an afterthought. We have a strong voice and a comprehensive style guide - you’ll be able to apply that, not reinvent it.

Benefits

• Competitive salary + performance related bonus
• 20 days paid holiday per annum plus public holidays
• Incredible opportunity to grow with Mason's Meats as we scale
• A dynamic, small-team environment where your contributions are valued and recognized.
• Annual offsite
• Product (of course)

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed