Local Sales Manager | Apple Valley News Now & Phase 3 Digital | Yakima, WA

Morgan Murphy MediaKennewick, WA
$65,000 - $75,000Onsite

About The Position

Apple Valley News Now and Phase 3 Digital are seeking an experienced media sales leader to be based in their Yakima bureau office. This role involves leading a high-performing local sales team, focusing on growing revenue through strong fundamentals and modern sales practices, including integrated TV and digital solutions, data-informed proposals, and measurable outcomes. The ideal candidate will be a modern seller-coach who can develop talent and drive success in a community-focused market.

Requirements

  • 3+ years of success in media sales and/or digital marketing sales; leadership experience strongly preferred.
  • Experience building multi-platform solutions (TV + streaming/CTV + digital) and communicating value clearly to local decision makers.
  • A coaching/teaching mindset—comfortable developing talent through consistent feedback and field work.
  • Strong business acumen with the ability to manage accounts, pricing, and inventory/rate strategy.
  • Comfort with modern sales tools: CRM discipline, pipeline management, and performance reporting.
  • A collaborative, community-minded approach consistent with Morgan Murphy Media’s values.

Responsibilities

  • Recruit, coach, and develop a team of Account Executives focused on solution-selling and strong customer relationships.
  • Set clear expectations, drive activity, and build a culture of accountability, curiosity, and continuous improvement.
  • Partner with the General Sales Manager and other leaders to execute revenue strategy, forecasting, and go-to-market priorities.
  • Lead integrated sales planning across linear TV, streaming/CTV, O&O digital, and Phase 3 Digital services (including audience targeting and performance reporting).
  • Join sales calls and ride-alongs—teaching by doing and helping reps move opportunities forward.
  • Support inventory and pricing strategy with a disciplined approach to ratings, avails, pacing, and yield.
  • Identify new categories and key accounts, create a plan to win them, and help your team execute it.

Benefits

  • Medical, dental, vision, prescription, life, and long-term disability insurance
  • Employee Assistance Program (EAP) and flexible spending accounts
  • 401(k)
  • Vacation, sick, and personal days
  • Nine paid holidays
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