Lifecycle Coordinator — Member

Function Health•Canada, KS

About The Position

Function Health is seeking a Lifecycle Coordinator — Member to ensure that every health-triggered communication a member receives is delivered with care, accuracy, and the quality that reflects the trust they’ve placed in Function. The Navigating Care Coordinator owns the operational layer of the member journey — briefing, building, QA, and deployment — and plays a critical role in making sure that thoughtful, personalized strategy actually reaches members the way it was intended. This role is best suited for those energized by fast-paced environments, excited to build in a high-growth setting, and deeply motivated by our mission at Function. If you're looking for meaningful challenges, dynamic work, and the opportunity to make a real impact—we’d love to meet you.

Requirements

1–3 years of experience in lifecycle marketing, CRM coordination, or email marketing operations — ideally at a subscription or consumer health company.
Hands-on experience building and deploying campaigns in a marketing automation platform (Iterable, Braze, Klaviyo, or equivalent); Iterable experience preferred.
Detail-oriented, reliable, and quality-obsessed — you treat every member touchpoint with care and you catch issues before they reach members.
Strong communicator with good project management instincts — you track moving pieces, update stakeholders proactively, and document your work.
Interest in health data and personalization — you understand that member-facing communications are tied to real health journeys, not just marketing campaigns.
Growth-oriented — this role is designed to develop you into a senior lifecycle marketer, with direct mentorship from the Navigating Care Pillar Lead and Head of Lifecycle CRM.

Responsibilities

Own the operational execution of member retention and upsell campaigns — from brief intake through build, QA, and deployment in Iterable.
Build and configure member journey touchpoints in Iterable — including onboarding sequences, engagement nudges, upsell campaigns, and at-risk intervention sends — per approved briefs.
Coordinate push and in-app campaign scheduling with the Build team to ensure multi-channel member moments (email + push + in-app) are deployed in sync.
Conduct thorough QA on all outgoing member communications — checking personalization tokens, suppression logic, rendering, and segmentation accuracy before any send.
Manage the Navigating Care campaign calendar — tracking launch dates, journey triggers, and send windows to ensure nothing slips.
Pull standard performance data (churn signals, engagement rates, upsell conversion) from the Navigating Care dashboard to support brief creation and weekly reporting.
Flag execution blockers, data discrepancies, or quality issues to the Navigating Care Pillar Lead immediately — ensuring nothing ships with errors.
Maintain Navigating Care campaign documentation — journey maps, segmentation rules, suppression lists, and naming conventions — for consistency and scalability.