Lead Product Marketing Manager

DIRECTVEl Segundo, CA
Remote

About The Position

DIRECTV is seeking a Lead Product Marketing Manager responsible for defining project/program scope and objectives, guiding activities of a project/program team, identifying resources, and establishing a master timeline for deliverables. As a seasoned marketing professional, the DIRECTV Lead Product Marketing Manager understands the dynamics of the entertainment industry, has a passion for content, and a proven track record of successful partner management. The ideal candidate has experience working cross-functionally with internal/external teams to flawlessly deliver programs that achieve results against established organizational objectives, timelines, and financial goals. Projects and programs are typically consumer and agent targeted marketing campaigns that involve working with technical and non-technical partners to bring the strategy to life. The projects/programs you’ll be supporting are often complex in nature, may not follow a repeatable framework, and typically span multiple business units. This role will also manage certain areas of responsibility in enterprise-wide IT enhancement projects to support the above-mentioned marketing campaigns leading cross functional teams, spanning technical development, go-to-market, and call centers, and responsible for the short term and long-term marketing plan development, strategic planning, and project delivery.

Requirements

  • Able to manage multiple projects and work under tight deadlines
  • Self-directed, organized, and detail oriented
  • Ability to multitask and work effectively in a fast-paced environment
  • Strong problem-solving skills
  • Demonstrate good judgement to risk mitigate any complex issues overcoming roadblocks
  • Proficient in learning new systems and applications
  • Demonstrated ability to analyze complex issues
  • Ability to articulate technical requirements through clear documentation
  • Ability to communicate and work effectively with technical managers and application developers
  • Ability to concisely articulate through verbal communication and presentation to non-technical stakeholders and senior level executives
  • Ability to accommodate change and adapt accordingly
  • Leadership qualities, including ability to motivate others, inspire teams to a common goal, and overcome group roadblocks
  • Advanced leadership such as conflict resolution, senior leader relationship management, and risk mitigation are required
  • Outstanding written and verbal communication skills
  • Confidence and experience presenting and interacting across all levels of management

Nice To Haves

  • Understands the dynamics of the entertainment industry
  • Has a passion for content
  • Proven track record of successful partner management
  • Experience working cross-functionally with internal/external teams to flawlessly deliver programs that achieve results against established organizational objectives, timelines, and financial goals

Responsibilities

  • Defining project/program scope and objectives
  • Guiding activities of a project/program team
  • Identifying resources
  • Establishing a master timeline for deliverables
  • Working with technical and non-technical partners to bring the strategy to life
  • Managing certain areas of responsibility in enterprise-wide IT enhancement projects
  • Leading cross functional teams, spanning technical development, go-to-market, and call centers
  • Responsible for short term and long-term marketing plan development, strategic planning, and project delivery

Benefits

  • Market-competitive compensation
  • Pay that is competitive with other employers in the local market
  • Total compensation package includes base salary, bonus, and benefits
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