Lead Product Manager - Prospecting

Docusign•San Francisco, CA

17d•Hybrid

About The Position

Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using Docusign’s Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM). As the Lead Product Manager for Agentic Prospecting & Lead Intelligence, you will own the end-to-end product strategy and execution for both inbound and outbound prospecting platforms. You will design and scale the next generation of agentic SDR workflows across inbound lead follow-up (trials, content, events), outbound prospecting intelligence and contact acquisition and global scalability across regions and languages. You will drive faster time-to-first-touch, improved RL→SQL conversion, higher Account→SQL conversion, and measurable GNACV impact — while maintaining strong governance, consent integrity, and reporting accuracy. This position is an individual contributor role reporting to the Director, Application Product Management.

Requirements

12+ years of product management experience in B2B SaaS with ownership of marketing and sales funnel platforms
Experience with SDR, MDR, and PDR journeys across inbound and outbound motions
Experience applying Agentic AI to redesign workflows for speed, quality, and scale
Experience scaling experiments from pilot to global rollout
Ability to map end-to-end business processes from targeting → enrichment → outreach → SQL/SQO → pipeline GNACV
Demonstrated delivery in lead management, outbound prospecting platforms, and MarTech ecosystems
Proven success integrating contact data vendors and enrichment pipelines
Experience with Salesforce, Outreach, Agentic AI systems like Glean / CrewAI/N8N, consent management, and data quality frameworks
Experience with agentic or GenAI workflows at scale.
Experience leading global rollouts across regions and languages

Nice To Haves

Experimentation discipline with defined stage gates and measurable outcomes
Experience with executive-level communication and stakeholder management
Strong experimentation, analytics, and attribution expertise

Responsibilities

Lead hygiene, routing, enrichment, and automation
Define and deliver a unified roadmap and AI vision for prospecting inbound and outbound
Shift from static workflows to agentic systems that reason, act, and optimize over time
Identify and/or deliver high-impact Agentic AI use cases across lead scoring, enrichment, personalization, routing, and prioritization for prospecting inbound and outbound
Build the roadmap to move from pilot experiments to global AI scale
Own multi-quarter strategy across lead automation, contact acquisition, enrichment, routing, personalization, and reporting
Establish clear outcomes, SLAs, and phased delivery plans tied to revenue and efficiency metrics
Run prioritization rituals with clear cutlines and dependency mapping
Own the agentic SDR experiments and roadmap for inbound lead follow-up across trials, content, and events
Drive autonomous agentic AI motions by leading SSOT, de-duplication, ROE checks, RPA enforcement, sequence selection, hyper-personalization, reply routing, and reporting
Improve time-to-first-touch and RL→SQL conversion through business process workflow redesign
Ensure clean attribution, segmentation alignment, and data integrity across Marketing and xDR teams
Own contact acquisition strategy and vendor mix by region
Drive quality and coverage KPIs across enrichment vendors and data pipelines
Incubate and scale premium outbound motions such as winback flows, abandoned cart programs, and intelligent targeting strategies
Standardize post-event outbound follow-up across regions with clean pipeline measurement
Partner with Legal and MarTech to enforce consent, opt-out, and send governance controls
Define funnel metrics, attribution logic, and SSOT alignment across inbound and outbound
Ensure reporting reliability and consistent KPI definitions across regions
Prevent duplicate creation at source and strengthen data quality pipelines
Translate business workflows into engineering-ready specs including PRDs, epics, stories, and non-functional requirements
Operate as primary liaison between engineering and business partners
Drive alignment across Marketing, Sales Dev, Data, and Apps
Track sprint health, velocity, risk, and incremental value delivery
Lead change management and publish clear inspection dashboards and readouts
Authorize PRDs and one-pagers with clear scope, success metrics, and acceptance criteria

Benefits

Bonus: Sales personnel are eligible for variable incentive pay dependent on their achievement of pre-established sales goals. Non-Sales roles are eligible for a company bonus plan, which is calculated as a percentage of eligible wages and dependent on company performance.
Stock: This role is eligible to receive Restricted Stock Units (RSUs).
Paid Time Off: earned time off, as well as paid company holidays based on region
Paid Parental Leave: take up to six months off with your child after birth, adoption or foster care placement
Full Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employment
Retirement Plans: select retirement and pension programs with potential for employer contributions
Learning and Development: options for coaching, online courses and education reimbursements
Compassionate Care Leave: paid time off following the loss of a loved one and other life-changing events

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