Lead Product Manager, Guest Growth

Turo•San Francisco, CA

1d•$174,000 - $218,000•Hybrid

About The Position

At Turo, product managers (PMs) guide the process of prioritizing, building, and shipping world-class consumer products that further Turo's mission of reinventing rental to unlock independence for all. PMs lead the synthesis of customer feedback, data, and business goals into actionable product roadmaps that they develop and execute with their team. The products that we build enable entrepreneurial hosts to thrive, help guests find their ideal car for every journey, and support them before, during, and after their trip.

Requirements

6+ years of product management experience, with a strong track record owning consumer-facing products at an e-commerce platform or marketplace, with a particular focus on helping consumers search and compare.
Demonstrable A/B testing expertise - you know how to design rigorous experiments, interpret results, and build a culture of continuous iteration on your team.
Fluency with booking funnel metrics and the levers that move them. You should be able to walk through a funnel problem and quickly identify where to look.
Strong analytical instincts and a tight partnership style with data - you collaborate with analytics to define hypotheses, build measurement frameworks, and distinguish signal from noise.
A point of view on how AI will reshape shopping and discovery experiences - and the judgment to know when applying it creates real value vs. when it adds complexity without a payoff.

Nice To Haves

Marketplace experience is a meaningful plus.
Understanding what it means to balance the needs in a two-sided marketplace will accelerate your impact in this role.

Responsibilities

Define and execute the product strategy for how guests discover, shop, and book on Turo - from their first homepage impression through booking confirmation.
Lead personalization strategy across Turo's homepage and booking experience, building experiences that reflect each guest's context, intent, and use case rather than a one-size-fits-all surface.
Build effortless experiences that help guests find the right vehicle and pick up location to support a wide range of travel needs.
Drive sustained improvement in booking funnel conversion through a disciplined A/B testing program, rigorous funnel analysis, and fast iteration cycles.
Develop Turo's AI strategy for shopping and discovery - from intelligent recommendations and search relevance to increasingly personalized and context-aware booking flows.
Partner with User Research and Analytics to build deep, current knowledge of how guests shop and where they get stuck; translate that into clear, prioritized product decisions.
Collaborate with Marketing to ensure Turo's discovery experience extends coherently into lifecycle campaigns, acquisition channels, and new guest onboarding.

Benefits

Competitive salary, equity, benefits, and perks for all full-time employees
Employer-paid medical, dental, and vision insurance (Country specific)
Retirement employer match
Learning & Development stipend to invest in your professional development
Turo host matching program
Turo travel credit
Cell phone and internet stipend
Paid time off to relax and recharge
Paid holidays, volunteer time off, and parental leave
In-office lunch, office snacks, and fun activities (for in-office or hybrid employees)