Lead Product Manager, Employer Acquisition

ZipRecruiter•Santa Monica, CA

2d•Hybrid

About The Position

As a Lead Product Manager for Employer Growth, you will own the strategy and execution of initiatives that drive growth across ZipRecruiter's SMB employer customer base, with a focus on new employer acquisition, employer reactivation, and strategic partnerships. You'll partner closely with Engineering, Design, Data Science, Marketing, and Sales to optimize the employer acquisition journey, improve re-engagement, and build scalable product experiences that drive new paying employers and long-term customer growth.

Requirements

5+ years of proven success in product management, with a record of delivering results
A data-obsessed problem solver who doesn't just look at dashboards but interrogates the "why" behind the numbers.
Deep experience building business-facing products at scale
Understand how to leverage Machine Learning to solve user problems and have experience building AI-powered product features.
A passion for speaking directly with your users and personally conducting user research.
A "smart generalist" who can be thrown at any complex problem—whether it’s a technical architectural hurdle or a brand-new market opportunity—and figure it out.
Highly driven and thrive in an environment where you are given the autonomy to drive massive impact.

Nice To Haves

Previous experience at a two-sided marketplace (e.g., jobs, real estate, rideshare).
Previous experience leading products specifically geared towards SMB customers.

Responsibilities

Take full accountability for your product domain, from high-level KPI setting to the nuances of daily execution.
Direct the product roadmap for your aspects of the SMB product to improve customer value and product effectiveness.
Experiment frequently with new ideas to supercharge our PLG motion and acquisition of new employers.
Have a deep understanding of the metrics that drive your product area.
Coordinate with the GTM team to ensure the product-led growth motion ties into marketing and sales.
Serve as the voice of the SMB customer to the rest of the team, constantly talking to your users, doing product discovery, and conducting user research.
Lean into ZipRecruiter’s AI-first DNA to build personalized, proactive experiences that act like a personal recruiter for every seeker.
Partner closely with job-seeker-side product teams to ensure a healthy, balanced marketplace where employer and seeker actions lead to successful hires.