Lead PM — Product Innovation

NewsBreak•Mountain View, CA

1d•Onsite

About The Position

NewsBreak is seeking a Lead Product Manager to drive product-driven growth. Currently, growth is primarily achieved through recommendation algorithm tuning and paid acquisition. This role is responsible for creating a product-driven growth curve by developing and testing new product formats and consumption methods for local information. The Lead PM will own AI-native product formats, new ways people consume local information, and turning vague directions into falsifiable hypotheses that can be quickly validated or disproven. This role is distinct from the local vertical framework build-out, which is owned by a separate team. The ideal candidate will have 8+ years of experience in consumer product, with at least 3 years in 0→1 or new-direction work. They should have a strong track record of using data to inform decisions, a history of killing directions with clear reasoning, and excellent analytical skills, including the ability to pull data, design experiments, and interpret results. Experience with consumer high-frequency products (content, social, local, utility) is preferred, but AI product experience is not required. The first 90 days will focus on forming and prioritizing hypotheses, reaching conclusions on at least one, and establishing the process for hypothesis proposal, testing, and termination.

Requirements

8+ years in consumer product
3+ years in 0→1 or new-direction work
A concrete story where data overturned your own judgment
A track record of killing a direction yourself, with clear reasoning
Strong analytics: you pull your own data, design experiments, read results
Instinctively ask “how do users solve this today?” and “what's the switching cost?”

Nice To Haves

Consumer high-frequency products preferred (content, social, local, utility)
AI product experience not required — the methods transfer, and requiring it only shrinks the pool