Lead Photographer

Rich Products Corporation•Buffalo, NY

14h•Hybrid

About The Position

Rich’s is seeking a hands-on photographer to create compelling, high-quality imagery for its diverse portfolio of frozen, bakery, and foodservice brands. This role will support storytelling across a wide range of digital and physical channels. The photographer will be responsible for conceptualizing and executing original brand, lifestyle, and environmental photography, as well as producing GS1-compliant product photography, packaging shots, and GIFs for various platforms including brand websites, retailer and marketplace sites, social channels, digital campaigns, and sales materials. The role involves close collaboration with marketing, culinary, packaging, regulatory, and digital teams to ensure all imagery is accurate, compliant, consistent, and on-brand, supporting digital commerce, retail visibility, and content scalability. The brands include Rich’s, Farm Rich, SeaPak, Morey’s, f’real, Christie Cookie Co., and others.

Requirements

Bachelor’s degree in Photography, Visual Arts, Graphic Design, or a related field, or equivalent professional experience.
A strong portfolio demonstrating product, packaging, and environmental photography is required.
4–7+ years of professional food/brand photography experience, with a demonstrated ability to capture appetizing, crave-worthy imagery.
Expertise with professional photography equipment, lighting, and composition.
Proficiency in photo editing and retouching tools (e.g., Photoshop, Lightroom, AI tools).
Experience managing assets in a DAM.
Comfortable working cross functionally in a fast paced environment.
Ability to travel 5-10%

Nice To Haves

Background in GS1 and retail ready photography standards, preferred with familiarity with retailer image requirements and digital shelf standards.
Experience supporting 360° or 3D/virtual photography workflows.

Responsibilities

Lead the creative execution of brand, lifestyle, and environmental photography, producing original imagery that supports campaigns, storytelling, and brand expression across channels.
Own the full photography lifecycle: pre-production planning, shoot execution, lighting, capture, retouching direction, and final asset delivery.
Make day-to-day creative decisions to translate marketing briefs and business objectives into original imagery without reliance on prescriptive shot lists.
Capture and deliver GS1-compliant product photography, including white-background pack shots, required angles, label-legible views, and case packs.
Produce retail-ready imagery that meets retailer and marketplace specifications.
Ensure packaging accuracy and regulatory compliance in all product imagery.
Prepare images for use on product pages, digital catalogs, social channels, packaging, and retailer listings.
Prepare final files, support DAM uploads, apply naming conventions and metadata, and deliver channel-ready assets on schedule.
Collaborate with cross-functional partners to meet production timelines and content needs.
Bring a creative point-of-view while collaborating closely with brand, marketing, culinary, and digital partners.
Operate within brand guidelines while exercising professional judgment.
Provide additional support with corporate events and associate headshots, as required.