Lead Marketing Consultant (Marketing Process & Controls Lead)

Wells Fargo BankCharlotte, NC
Hybrid

About The Position

Wells Fargo is seeking a Lead Marketing Consultant to serve as a Marketing Process & Controls Lead, supporting high-impact marketing initiatives across digital channels. This role is ideal for a marketing professional with strong operational and risk discipline, someone who understands how marketing campaigns are executed but is equally focused on ensuring processes are controlled, compliant, and audit ready. You will partner across marketing, compliance, risk, and business teams to strengthen governance, improve consistency, and support enterprise-wide marketing effectiveness. This role has a strong emphasis on process excellence, governance, and continuous improvement.

Requirements

  • 5+ years of Marketing, Digital Marketing, Digital Platforms (i.e. Mobile or Social Media) experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
  • Experience in marketing within a regulated environment (financial services strongly preferred)
  • Strong understanding of process controls, issue management, risk management, and audit practices
  • Experience supporting or partnering with risk and compliance
  • Familiarity with marketing workflows, campaign execution, and records management systems such as Aprimo
  • Ability to evaluate complex processes and recommend practical improvements
  • Strong analytical and problem-solving skills with attention to detail
  • Excellent communication skills with the ability to translate complex requirements into clear, actionable guidance
  • Proven ability to work across teams and influence stakeholders at multiple levels

Responsibilities

  • Serve as a Marketing Process & Controls Lead, supporting high-impact marketing initiatives across digital channels.
  • Ensure marketing processes are controlled, compliant, and audit ready.
  • Partner across marketing, compliance, risk, and business teams to strengthen governance, improve consistency, and support enterprise-wide marketing effectiveness.
  • Focus on process excellence, governance, and continuous improvement.

Benefits

  • Robust benefits
  • Competitive compensation
  • Programs designed to help you find work-life balance and well-being
  • Rewarding investment in your community
  • Celebration of authentic self
  • Empowerment to grow
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