About The Position

The Carelon Lead Generation Specialist / Sales Development Representative is responsible for finding, connecting with, and qualifying high-potential prospects. This person will transform raw inquiries and targeted outbound lists into high-value opportunities for the sales team. This role requires associates to be in-office 1-2 days per week, fostering collaboration and connectivity, while providing flexibility to support productivity and work-life balance. This approach combines structured office engagement with the autonomy of virtual work, promoting a dynamic and adaptable workplace. Alternate locations may be considered if candidates reside within a commuting distance from an office.

Requirements

  • Requires a BA/BS in marketing, business administration, or a related field and a minimum of 5 years of related experience; or any combination of education and experience which would provide an equivalent background.

Nice To Haves

  • MA/MS preferred.
  • Proficiency in ZoomInfo, LinkedIn Sales Navigator, etc.) and CRM systems (Salesforce, etc.) preferred.
  • Prior BDR/SDR or Customer Experience/Service engaging with Enterprise-sized prospects; health plan experience preferred.
  • Experience in resilient and positive mindset preferred.
  • Exceptional verbal and written communication skills preferred.
  • Experience to execute and understanding the "why" behind customer needs and the metrics that drive business growth preferred.

Responsibilities

  • Identifies, engages, and cultivates relationships with potential clients and current customers.
  • Deploys efficient processes and metrics.
  • Drives initiatives to create and nurture high-quality leads.
  • Reaches out to prospects via email, phone, and social media to initiate contact and set up discovery meetings.
  • Performs market research to identify new growth opportunities and target segments for lead generation.
  • Analyzes lead generation efforts and communicates results.
  • Produces regular reports on lead generation performance, insights, and recommendations for senior management.
  • Works with cross-functional internal partners to achieve business objectives and on new solutions, product launches, and unique selling propositions.
  • Uses core technology stack supporting lead generation, including lead generation products and relevant platforms.
  • Establishes and optimizes end-to-end lead generation processes to ensure seamless operations and high conversion rates.
  • Ensures all lead generation activities adhere to relevant regulations and best practices.

Benefits

  • comprehensive benefits package
  • incentive and recognition programs
  • equity stock purchase
  • 401k contribution
  • merit increases
  • paid holidays
  • Paid Time Off
  • incentive bonus programs
  • medical, dental, vision
  • short and long term disability benefits
  • 401(k) +match
  • stock purchase plan
  • life insurance
  • wellness programs
  • financial education resources
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