Lead, Data and Deployment Operations
About The Position
Chamberlain Group is seeking a Lead, Data and Deployment Operations to guide work related to its customer data platform (CDP). The role works with CDP engineers, analysts, internal stakeholders, and vendors to build integrations, deploy tags, create audiences, and improve the platform’s effectiveness in supporting business strategies and marketing initiatives. The lead serves as a subject matter expert on the organization’s data and technology capabilities, helps stakeholders shape enhancement requests, and prioritizes work based on business goals and KPIs. The position oversees backlog grooming and prioritization, promotes best practices in CDP development and audience execution, and encourages commercial teams to adopt available marketing audiences across channels. It also monitors CDP performance and keeps current with relevant practices and trends. The role requires a bachelor’s degree, substantial customer data platform experience, hands-on Tealium CDP experience, project leadership, and the ability to work effectively with diverse stakeholders in a matrixed organization. Travel of 10% is required, both internationally and domestically.
Requirements
- Bachelor’s degree in Marketing, Digital Technology, or a related field.
- At least 5 years of experience with customer data platforms.
- At least 1 year of hands-on experience with Tealium CDP.
- At least 1 year of experience leading customer data platform projects and enhancements.
- Ability to work in a matrixed organization and build trusted relationships across a diverse group of stakeholders.
- Ability to communicate priorities, mitigate impacts, and manage multiple technical projects with competing deadlines and stakeholders when requirements may change.
- Executive presence and ability to present ideas, make recommendations, provide rationale, and advise leaders and their teams on communications and marketing strategy.
- Ability to travel 10% domestically and internationally.
Nice To Haves
- Experience with Agile processes in a product owner or business analyst capacity.
- At least 8 years of experience, including extensive knowledge of marketing technology implementation.
- Experience working on a virtual team within a highly matrixed organization, preferably at a global corporation or professional services firm.
- Proven experience driving marketing transformation initiatives in large, matrixed organizations.
- Microsoft Office Suite skills, including Word, Excel, PowerPoint, and Outlook; familiarity with integrating technologies to support marketing efforts.
- Working knowledge of SQL and Tealium tag manager.
- Understanding of Agile methodology and experience with Workfront.
Responsibilities
- Work with a team of CDP engineers and analysts to build integrations, deploy tags, and create audiences.
- Drive continuous improvement across teams to enhance efficiency and support business strategies through the CDP.
- Serve as the subject matter expert on existing data and technology capabilities and what is needed to meet evolving requirements; educate stakeholders and partner with them to shape enhancement requests.
- Work with stakeholders to prioritize internal IT and vendor CDP work around business goals and KPIs.
- Ensure best practices are followed in CDP development and use, including audience requirements and execution.
- Champion marketing audiences across channels, ensuring commercial teams know which audiences are available and encouraging adoption as new audiences become available.
- Oversee weekly ticket grooming and backlog prioritization sessions in support of marketing strategy and program initiatives.
- Monitor and analyze CDP performance metrics to optimize audience targeting, segmentation accuracy, and marketing effectiveness.
- Stay current on best practices and emerging trends and recommend enhancements and improvements.
- Comply with health and safety guidelines and rules, and ensure team compliance.
- Protect Chamberlain Group’s reputation by keeping information confidential.
- Maintain professional and technical knowledge through educational workshops, professional publications, personal networks, and professional societies.
- Contribute to team efforts by accomplishing related results and participating in projects as needed.
Benefits
- Comprehensive benefits package, subject to eligibility requirements.
- 401k contribution, subject to eligibility requirements.
- Eligibility to participate in a short-term incentive plan, subject to applicable plan terms and policies.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
