Lead Affiliate Manager

LP Careers Page
Remote

About The Position

Launch Potato is a discovery and conversion company that reaches millions of people monthly through its brands like FinanceBuzz, All About Cookies, and OnlyInYourState. The company's mission is to create predictable, high-value customer acquisition at scale by connecting discovery, intent, and performance across category-leading consumer brands in finance, travel, and entertainment. Launch Potato is profitable, bootstrapped, with a South Florida HQ and a remote-first team across 18 countries. This role is US remote and requires the candidate to reside in a state where the company is registered to do business. The position exists to manage and grow the company's publisher book, which is expanding rapidly. The role offers the opportunity to own accounts end-to-end, build relationships with publishers, and work across multiple verticals including insurance, personal finance, and a wider partner network. The company provides its own offers, which differentiates the sales conversation. The ideal candidate will own a margin number from the start and be able to ramp up quickly.

Requirements

  • Four or more years of experience managing publishers in affiliate marketing.
  • Direct publisher or partner management experience for an advertiser or network.
  • Proven track record of owning a margin or revenue number, with the ability to detail its origin and the changes made to achieve growth.
  • Experience in a regulated vertical such as insurance, credit, lending, health, or personal finance.
  • Demonstrated judgment and understanding of working within real constraints.
  • Ability to treat 'no' as incomplete information and actively seek solutions for compliance-related roadblocks.
  • Fluency in performance tracking platforms; experience with Tune is used, but other platform experience is acceptable.
  • Ability to identify when data may be misleading.
  • Proactive approach to optimization, not just spotting opportunities but acting on them.
  • Experience managing risk and ensuring diversification within a publisher portfolio.

Nice To Haves

  • Deep relationships specifically within the insurance vertical.
  • Experience in more than one regulated vertical.
  • Experience across both direct publisher relationships and network distribution.

Responsibilities

  • Own publishers end to end, including relationship management, identifying opportunities, scaling, and achieving results.
  • Manage and achieve a specific margin target for your book of business.
  • Maintain a diversified book of business to mitigate risk.
  • Proactively monitor partner traffic for compliance issues and address them with partners directly before they become significant problems.
  • Nurture and maintain strong relationships with publishers, going beyond just responding to inquiries.
  • Share learnings and insights during weekly team sessions and proactively flag important information.
  • Drive incremental margin through proactive optimization and strategic conversations with publishers.
  • Adapt to and leverage compliance constraints as opportunities for problem-solving.
  • Collaborate with internal teams to make cases for partners where rules allow flexibility.
  • Actively monitor and analyze performance data to identify scaling and optimization opportunities.

Benefits

  • Profit-sharing bonus
  • Competitive benefits package
  • Performance-based increases (not cost of living adjustments)
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