Landing Page Specialist
About The Position
The Landing Page Specialist builds and updates location-focused landing pages in PMC’s custom WordPress CMS, following established templates, components, content requirements, brand guidelines, and production processes. Pages may cover cities, neighborhoods and districts, destinations and attractions, sports and entertainment venues, airports, and other parking locations. The role researches relevant keywords, writes concise and useful SEO-friendly copy, applies on-page SEO, connects relevant parking locations and dynamic content, and performs quality checks before publishing. The specialist is expected to work efficiently while maintaining quality across a high volume of pages, meet production goals, and flag opportunities to improve the CMS or page-building workflow. This is a remote, part-time, weekday-schedule position. Employment is contingent upon successful completion of a background check after a conditional offer, subject to applicable law.
Requirements
- Experience building or editing pages in WordPress or another content management system.
- Basic keyword research and on-page SEO knowledge.
- Clear, concise copywriting with strong attention to spelling, grammar, and detail.
- Ability to follow templates, brand guidelines, and established processes.
- Ability to work efficiently and maintain quality across a high volume of pages.
- Reliable, self-directed, and comfortable working remotely.
- High school diploma or equivalent.
Nice To Haves
- Experience with local SEO or location-based content.
- Experience with large-scale landing page projects, directories, marketplaces, travel, hospitality, or parking websites.
- Familiarity with Google Search Console or Google Analytics.
- Coursework or training in marketing, communications, or a related field.
Responsibilities
- Build landing pages in PMC’s custom WordPress CMS using established templates, components, and content requirements.
- Create pages for cities, neighborhoods and districts, destinations and attractions, sports and entertainment venues, airports, and other parking locations.
- Research relevant keywords and search terms for each location.
- Write concise, useful, SEO-friendly copy for each page.
- Apply on-page SEO, including heading structure, title tags, meta descriptions, URLs, internal links, and image alt text.
- Connect relevant parking locations and dynamic content to each page.
- Perform quality checks before publishing.
- Follow an efficient, repeatable page-production process and meet production goals.
- Update existing pages as locations, details, or priorities change.
- Flag opportunities to make the CMS or page-building workflow more efficient.
Benefits
- Benefits are available after the applicable 11-month measurement period, in accordance with PMC’s eligibility requirements and applicable plan terms.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Part-time
Education Level
High school or GED
