Key Account Manager

Bacardi • Calgary, AB

17d

About The Position

This role is responsible for delivering fiscal year financial objectives by devising plans to meet market and brand-level targets. The Key Account Manager will develop proposals, account and market plans, and forecast customer shipments and depletions. They will also develop joint business plans by leveraging and aligning with multi-functional teams in collaboration with the customer to understand needs and translate them into compelling programs that resonate with consumers. Maintaining strong field-level relationships by supporting the Distributor sales force in their execution of Bacardi programs is crucial. The role involves gathering detailed customer information, identifying and connecting with key decision makers to understand their strategic business challenges and priorities. The Key Account Manager will manage the full Bacardi portfolio within key accounts to maintain and expand SKU-level distribution, ensuring professional sales execution and account planning with the Distributor team. Building and maintaining strong relationships with senior and executive-level customer stakeholders is essential for driving mutually beneficial business outcomes and long-term growth. The role requires applying Revenue Growth Management (RGM) principles to optimize pricing, promotional investment, assortment, and profitability across customer portfolios. Analyzing shipment, depletion, distribution, inventory, pricing, and promotional performance data to identify opportunities, risks, and actionable recommendations is also a key responsibility.

Requirements

• Strong negotiation skills with demonstrated success managing annual customer agreements, A&P investments, pricing discussions, and conflict resolution.
• Experience applying Revenue Growth Management (RGM) principles, including pricing strategy, promotional effectiveness, assortment optimization, and profitability analysis.
• Strong analytical capabilities with the ability to interpret complex data, identify trends, and translate insights into actionable business recommendations.
• Highly skilled in business planning, forecasting, and performance management, with the ability to manage multiple priorities in a fast-paced environment.
• Advanced proficiency in Microsoft Excel and PowerPoint, with experience leveraging data and analytics to support customer recommendations and decision-making.

Nice To Haves

• Belonging: You have a strong capacity to create a culture of ‘Belonging’, where people feel appreciated for who they are, what they do, and who they can become.
• Self-Awareness: You have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others.
• People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance.
• Results Agility: You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others.
• Mental Agility: You can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think strategically whilst being execution focused and bring creativity to the challenges you’re presented with.
• Change Agility: You have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of change. You have a growth and learning mindset: ready to test, stumble, learn and apply from experience.

Responsibilities

• Responsible for delivering fiscal year financial objectives; devising the plan to deliver against market and brand-level targets.
• Responsible for developing proposals, account and market plans, and forecast customer shipments and depletions.
• Develop the joint business plan leveraging and aligning with multi-functional team in collaboration with the customer to understand needs and translate into compelling programs that win with consumers.
• Maintain strong field-level relationships by supporting the Distributor sales force in their execution of Bacardi programs.
• Gather detailed customer information, identifying and connecting with key decision makers in order to understand customer’s strategic business challenges and business priorities.
• Manage full Bacardi portfolio within key accounts in pursuit of maintaining and expanding SKU-level distribution.
• Ensures professional sales execution co-ordination and account planning with Distributor team.
• Build and maintain strong relationships with senior and executive-level customer stakeholders, leveraging strategic partnerships to drive mutually beneficial business outcomes and long-term growth.
• Apply Revenue Growth Management (RGM) principles to optimize pricing, promotional investment, assortment, and profitability across customer portfolios.
• Analyze shipment, depletion, distribution, inventory, pricing, and promotional performance data to identify opportunities, risks, and actionable recommendations.

Benefits

• Competitive Pay Package
• Competitive Holiday/Paid Time Off, plus additional days offered ( i.e., volunteer day, allowing you to give back to the community)
• Retirement/Pension Plan
• Medical, Critical Illness, and Life Insurance
• Employee Assistance Programs
• Best-in-class, family-friendly, and inclusive leave policies

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed