The Innovation Service Line guides clients throughout the innovation journey as they develop and launch new or improved products and services spanning a range of verticals. We help our clients develop the initial idea for a product/service, ensure the fully-articulated description of the product/service resonates with consumers, confirm that prototypes of the product/service properly deliver on consumer expectations, and finetune the full mix prior to launch. This is accomplished using best-in-class services, including idea screening, concept testing, product testing, price and line optimization, package testing and volumetric forecasting. Within the Innovation Service Line, you will be involved in all phases of the research project (from proposal to research results delivery). Specifically, you will actively work on: Setting phase: questionnaire drafting, data processing specifications. Execution phase: verification of statistical data tables, verification of open-ended question coding. Distribution phase: data interpretation with the research study manager and support in preparing the final report in ppt format, which includes survey results and the executive summary. The objective of the internship is to acquire basic skills in executing ongoing quantitative research projects.
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Job Type
Full-time
Career Level
Intern