Internship – Public Relations (Year-Round)

Baird•Milwaukee, WI

23h•Hybrid

About The Position

An effective media relations program is vital to Baird’s strong brand, advances Baird’s business priorities and contributes to our commitment to being a great place to work. The Public Relations intern works directly with Baird’s Public Relations team, supports the internal Communications team and collaborates with associates in the Marketing & Communications Department to plan, develop and implement programs to effectively communicate and measure progress of Baird’s brand both internally and externally. This is a hybrid internship, working four days per week in our downtown Milwaukee, WI office and one day remote. The intern must be able to work full time during the summer, 37.5-40 hours per week, and work part time during the school semesters, 15-20 hours per week. We are seeking a local student who can start in May 2027.

Requirements

Pursuing a bachelor’s degree in public relations, communications, marketing, business analytics or related degree
Anticipated graduation date of May 2028 or later
Completed course work in one or more of the following: public relations, journalism, communications
Passion for working with the media and communicating through written word
Strong verbal and written communication skills, with the ability to connect clearly and professionally
Skilled in writing, editing and proofing
Organizational excellence, with the capacity to manage multiple priorities, demonstrate strong attention to detail and ensure high-quality and on-time delivery
High level of motivation, proactivity and strategic thinking, with a strong commitment to learning and contributing effectively
Advanced knowledge of Microsoft Office products

Nice To Haves

Experience with Critical Mention, Cision or another media-monitoring service is a plus
Prior PR experience is preferred

Responsibilities

Track coverage across Baird’s earned media program and properly measure impact against key business and firm strategies
Assist with Baird’s overall media relations efforts, helping create news releases and other media correspondence, developing media lists, coordinating reprints
Support the generation of PR and Communications reports by leveraging dashboards from trackers
Partner with operations on strategic initiatives to support continuous improvement projects across Corporate Communications
Coordinate relevant news postings to Baird’s websites and social media accounts
Conduct research for media relations purposes
Prioritize media inquiries and fulfill reporter requests
Manage the creation and execution of internal news stories
Assist with communications and media relations efforts for community involvement and sponsorship opportunities as appropriate (ex. Baird Gives Back Week)
Actively participate in monthly Public Relations team and Marketing & Communications department meetings and internal client meetings
Help ensure public relations approach and messages are consistent with Baird’s practices, culture and brand
Perform other duties in support of team, department and firm projects and activities