Internet Sales Manager - Bobby Rahal of State College

Bobby Rahal Automotive Group - MechanicsburgFerguson Township, PA
Onsite

About The Position

In this position, you will work between two locations and manage all incoming digital and phone-based sales leads to drive vehicle sales growth and strengthen customer retention, ensuring every inquiry receives prompt, professional, and well‑qualified follow‑up. You will oversee lead response, appointment scheduling, unsold prospect nurturing, and accurate CRM documentation while coordinating with sales staff on scripts, objection handling, and appointment confirmation standards. You will monitor key performance indicators such as response times, set and show rates, sold rates, and customer satisfaction, and partner with sales leadership to enhance online merchandising, lead quality, and conversion processes. You will also support a consistently high‑quality customer experience through clear communication, issue resolution, and adherence to dealership policies, OEM requirements, and privacy standards. Our team members believe that integrity matters! We pride ourselves on being honest and transparent in all aspects of our business. If something does not have value, we will not offer it to our clients.

Requirements

  • Driver's license and a clean driving record
  • Strong interpersonal and communication skills
  • Exceptional customer service skills
  • Prior experience in automotive sales, dealership internet sales, BDC operations, or sales management
  • PA Vehicle Sales License (we will help you acquire if needed)

Responsibilities

  • Manage all incoming digital and phone-based sales leads to drive vehicle sales growth and strengthen customer retention.
  • Ensure every inquiry receives prompt, professional, and well‑qualified follow‑up.
  • Oversee lead response, appointment scheduling, unsold prospect nurturing, and accurate CRM documentation.
  • Coordinate with sales staff on scripts, objection handling, and appointment confirmation standards.
  • Monitor key performance indicators such as response times, set and show rates, sold rates, and customer satisfaction.
  • Partner with sales leadership to enhance online merchandising, lead quality, and conversion processes.
  • Support a consistently high‑quality customer experience through clear communication, issue resolution, and adherence to dealership policies, OEM requirements, and privacy standards.

Benefits

  • Paid time off and six paid holidays after 90 days
  • PTO increases after one year of employment
  • Health insurance
  • A wide variety of other voluntary benefits after 30 days
  • 401(k) participation with company match after 6 months
  • On the job training
  • Opportunities for advancement across the Team Rahal organization
  • Team member appreciation monthly events
  • Team member referral bonuses
  • Annual holiday parties
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