Summer 2027 Intern - Marketing-Creative Content Strategist

State Farm • Bloomington, IL

3h • Hybrid

About The Position

As a State Farm intern, you will have the opportunity to collaborate with experienced professionals, contribute to meaningful projects, and make a real impact. Our internship program provides students with valuable training, mentorship, and networking opportunities while being fully immersed in the day-to-day operations of a Fortune 50 company. At State Farm, we believe our interns are the future of our company, and we are committed to helping you succeed!

Requirements

• Current juniors or seniors (preferably) enrolled in an undergraduate program or post-graduate majoring in Marketing, Advertising, Film/Video Production or Media Studies, with a graduation date of December 2027 or later.
• Minimum GPA of 3.25 preferred (please include on your resume).
• Will consider sophomores who meet the criteria.
• Must have at least one semester remaining after the conclusion of the internship.
• A strong interest in video content creation and marketing, with a desire to learn about campaign development beyond social media.
• Basic understanding of marketing concepts and content production processes.
• To be eligible for the summer internship program, candidates must be full-time students currently enrolled in an undergraduate or post-graduate program with at least one semester remaining until graduation and must maintain their student status throughout the duration of the internship.
• Applicants are required to be eligible to lawfully work in the U.S. immediately; employer will not sponsor applicants for U.S. work authorization (e.g. H-1B visa) for this opportunity.

Nice To Haves

• Involvement in a well-recognized organization offering networking, workshops, and real-world marketing experience is preferred.

Responsibilities

• Focus on the development and production of advertising campaigns for online and broadcast distribution.
• Accountable for creative development, along with a focus on strategic planning, storytelling, creative evaluation skills, production, post-production and performance testing.
• Build trust and form productive relationships with both internal clients and our external agency partners.
• Participates in various activities related to strategic definition, planning, prioritization, and execution of sales and marketing tactics and/or tools and capabilities to drive identified team measures aligned to business objective.
• Serves as a liaison and consultant between various internal stakeholders and external creative/media agencies and vendors to research, develop strategic plans, and execute marketing tactics to support enterprise growth.
• Responsible for planning and executing marketing strategies centered on video media, with a focus on content creation and deployment outside of social media platforms.
• Analyzes market conditions, targets customer insights, develops marketing forecasts, estimates costs, conducts marketing tests, etc. individually or within a team.
• Plans, creates and/or produces marketing communications and/or promotional materials to implement marketing projects and programs.
• Coordinates and develops communication strategies and tactical messages for customer audience.
• Responsible for optimizing programs and tactics to maximize budgets and objectives.
• Researches and drafts recommendations regarding current issues and potential trends.

Benefits

• 40 hours of Life Leave
• Military Leave
• 401(K) Savings Plan (Eligible at age 18)
• Mutual Funds (Eligible at age 18)
• Commuter Benefits
• Wellness programs
• US Discount program
• Good Neighbor Grant program
• Matching Gift program
• Employee Assistance Fund
• Company Holidays

What This Job Offers

• Job Type: Full-time
• Career Level: Intern