Integrated Marketing Specialist

Allegro MicroSystems•Auburn Hills, NH

About The Position

The Allegro team is united by a clear purpose—advancing technologies that make the world safer, more efficient, and more sustainable. With over 30 years of experience in semiconductor innovation, we bring that purpose to life across every part of the business—from breakthrough product development and customer success to how we show up for each other and the communities we serve. The Opportunity As an Integrated Marketing Specialist, you’ll help turn Allegro’s technologies and market priorities into coordinated marketing programs that reach customers through Allegro’s channels and distribution partners. Working across product, sales, communications, and growth marketing teams, you’ll plan and execute campaigns, support product launches, develop partner marketing programs, and keep messaging and brand execution consistent. You’ll bring structure to complex projects, move work forward across teams, and use results to improve what we do next.

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or a related field
  • 3+ years of experience in integrated marketing, marketing communications, campaign management, channel marketing, or a related field, preferably in a B2B or technology environment
  • Demonstrated experience planning and executing marketing campaigns or product launches across multiple channels
  • Strong project management skills with the ability to coordinate stakeholders, manage competing priorities, and move projects from conception to completion
  • Excellent writing and editing skills, with the ability to turn complex or technical information into clear, audience-focused content
  • A collaborative approach to working cross-functionally with product, communications, sales, digital, and external partners
  • Strong judgment, attention to detail, and a proactive, self-starter mindset
  • Experience tracking and using campaign results and stakeholder feedback to assess performance and improve future programs
  • Working experience with the following marketing technology

Responsibilities

  • Plan and execute integrated marketing programs that support Allegro’s product launches, application priorities, and broader business goals.
  • Bring together product, growth marketing, communications, web, and regional teams to align messaging, deliverables, timelines, and channels.
  • Translate technical information into clear, compelling content for customers and partners, including web pages, emails, press materials, and social media.
  • Coordinate launch and campaign activities across internal teams and external agencies, keeping projects on track from planning through execution.
  • Track results, share insights with stakeholders, and identify ways to improve future programs.
  • Develop and execute co-marketing programs with distribution partners to expand Allegro’s reach and support customer engagement.
  • Serve as a marketing point of contact for partner initiatives, coordinating plans, content, and campaign execution with internal and external teams.
  • Help maintain consistent messaging and brand presentation across partner and Allegro marketing channels.
  • Manage Allegro’s internal brand store, including vendor coordination, inventory, and the employee experience.

Benefits

  • We foster a culture of Real Innovation
  • Your work will create a Real Impact
  • You’ll experience Real Connection
  • Allegro is committed to providing a harassment-free environment of mutual respect to fuel innovation through inclusive thought collaboration.
  • Allegro is an Equal Opportunity Employer and does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, physical or mental disability, national origin, veteran status, parental status, or any other basis covered by appropriate law.
  • Allegro makes hiring decisions based solely on qualifications, merit, and business needs at the time.
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