Insights and Analytics Manager
About The Position
This role is responsible for delivering data-driven insights that inform strategy across Mission Foods’ Sales and Marketing teams. The Manager, Insights & Analytics will lead both analytical and research initiatives, leveraging syndicated data, consumer research, and external sources to identify opportunities and drive business growth. This position is a unique blend of analytics, consumer insights, and strategic storytelling. As part of a lean, high-impact team, the role will support a broad range of initiatives across brand, sales, and innovation—partnering cross-functionally to translate complex data into clear, actionable recommendations. The ideal candidate will have strong analytical capabilities, exceptional communication skills, and the ability to influence decision-making through compelling insights.
Requirements
- Bachelor’s degree in marketing, Business, Economics, or related field.
- Minimum of 5 years of relevant experience in Insights, Analytics, Category Management, or related roles; CPG experience preferred
- Demonstrated experience working with syndicated and panel data sources (e.g., NIQ, Circana, Numerator, Scintilla)
- Strong analytical skills with the ability to translate data into actionable business recommendations
- Excellent communication and presentation skills, with experience developing compelling insights-driven materials
- Proven ability to manage multiple projects, prioritize effectively, and meet deadlines in a fast-paced environment
- Strong project management skills and experience coordinating cross-functional initiatives and vendor partners
- Strategic thinker with the ability to balance high-level insights development with hands-on execution
Nice To Haves
- CPG experience preferred
Responsibilities
- Conduct ad hoc sales and consumer analysis using both syndicated (NIQ, Circana) and custom data sources
- Analyze category, brand and consumer trends to identify growth opportunities and potential risks
- Leverage panel data and other analytics tools to develop insights that inform strategic business decisions
- Co-lead custom research initiatives with external vendors, including consumer surveys, concept tests, and innovation workstreams
- Coordinate consumer product tests and ensure clear, cross-functional reporting of results across Marketing, Sales, and R&D teams
- Manage vendor relationships to ensure quality execution, adherence to timelines, and alignment with business objectives
- Synthesize data from multiple sources (e.g., Mintel, syndicated data, custom research) into clear, actionable insights
- Develop and present compelling reports and presentations that support brand strategy, sales initiatives, and innovation pipelines
- Translate complex data into concise “selling stories” tailored for internal teams and external stakeholders, including retail partners
- Partner closely with Brand teams to track portfolio performance and support strategic planning initiatives
- Support Trade Marketing and Sales teams by developing insights-based recommendations and retailer-facing materials
- Collaborate with cross-functional teams (Marketing, Sales, R&D) to ensure insights are integrated into business decisions and execution
- Present insights to internal leadership teams, cross-functional partners, and external stakeholders (e.g., retailers, agency partners)
- Provide training and support to Sales and Marketing teams to enhance understanding and application of insights
- Serve as a trusted partner, helping teams interpret data and apply insights to drive business outcomes
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
