Inside Sales

Sunstate Equipment Co., LLC•North Charleston, SC
•$24 - $31•Onsite

About The Position

The Inside Sales Representative (ISR) plays a critical role in generating revenue, building customer relationships, and ensuring flawless execution of rental transactions. As a proactive sales professional, the ISR uncovers customer needs, recommends equipment solutions, opens new accounts, and contributes to Sunstate’s growth strategy. This role is guided by a structured competency framework and is designed to develop future Outside Sales and Operational leaders.

Requirements

  • Associate or bachelor's degree preferred; degrees in business, communications, or related fields preferred
  • Strong interpersonal skills and the ability to build rapport quickly with customers and teammates
  • Demonstrated ability to ask thoughtful questions, listen actively, and identify customer needs
  • Interest in sales, account management, or customer success with a willingness to learn and grow
  • Confident communicator who is comfortable engaging customers by phone and in person
  • Detail-oriented with the ability to process information accurately and follow procedures
  • Organized and able to manage multiple tasks, requests, and follow-ups in a fast-paced environment
  • Self-starter who takes initiative, follows through on commitments, and seeks feedback to improve
  • Adaptable and resilient with the ability to stay positive when faced with challenges or shifting priorities
  • Strong technology aptitude with the ability to learn systems like Salesforce and RentalMan (AS400)
  • Proficiency in Microsoft Office (Outlook, Excel, Teams)

Nice To Haves

  • Familiarity with DOT guidelines related to equipment transport a plus.

Responsibilities

  • Engage customers confidently to uncover needs, recommend rental solutions, and expand orders through suggestive selling.
  • Proactively open new accounts and increase revenue per transaction.
  • Assist customers with equipment selection by understanding job site needs and Sunstate’s fleet offerings.
  • Participate in local sales campaigns, and seasonal equipment pushes to increase branch volume.
  • Maintain a steady cadence of outbound calls and follow-ups to drive revenue.
  • Conduct proactive follow-up on leads generated from a variety of sources.
  • Convert interest into rental opportunities and document all leads in Salesforce.
  • Respond to customer inquiries with urgency and professionalism.
  • Support walk-in customers and phone calls, acting as a reliable first point of contact.
  • Resolve service or rental issues promptly and empathetically to ensure satisfaction.
  • Collaborate with internal teams to ensure seamless and timely communication with the customer.
  • Execute all steps in the rental cycle: reservations, contracts, deliveries, returns, and adjustments.
  • Accurately process orders, collect documentation and input information into RentalMan (AS400).
  • Ensure clean data in RentalMan and Salesforce to support seamless service delivery.
  • Monitor open contracts daily to ensure timely billing and resolution of issues such as damages or disputes.
  • Demonstrate basic awareness of DOT-related regulations (i.e. safe loading, hours of service, etc.) while supporting dispatch coordination or equipment delivery planning.
  • Partner with Dispatch, Yard, Service, and OSRs to ensure customer expectations are met.
  • Communicate special requests, deadlines, or changes to ensure alignment across teams.
  • Share qualified leads and maintain real-time communication.
  • Balance multiple customer demands with discipline, follow-through, and urgency.
  • Stay composed under pressure and model adaptability during busy periods.
  • Own follow-ups, commitments, and customer outcomes with personal accountability.
  • Manage priorities.

Benefits

  • $200, annual work boot allowance!
  • Rent ANY of our equipment for FREE
  • FREE Prescription Safety Glasses
  • “My Holiday” Benefit lets you celebrate a holiday that’s special to you without using PTO!
  • Unique Vacation Overtime Averaging benefit that pays you overtime while you’re on vacation!
  • Robust overall Benefits available
  • Baby Bonding
  • My Holiday vacation time
  • discounts on everything from movie tickets to cell phone bills
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