Inside Sales / Lead Generation: Construction

Rhyno Equity Group•Toronto, ON

2d•CA$60,000•Onsite

About The Position

This is a hunting role focused on identifying construction projects at the permit and pre-construction stage. The primary responsibilities include researching projects and decision-makers, making a high volume of outbound cold calls to qualify interest and book meetings for the sales team, and maintaining accurate data in Salesforce. The goal is to find opportunities before they are widely known and ensure the sales team is well-prepared for each meeting.

Requirements

1-3+ years of outbound cold calling or prospecting where the phone was your primary tool
Proven comfort with high call volume
Strong research instincts and genuine resourcefulness in finding contact information
CRM experience (Salesforce strongly preferred)
Experience selling into construction, building products, real estate development, or skilled trades
Familiarity with permit and planning data sources: municipal portals, ConstructConnect, Dodge, BuildingConnected, or similar
Understanding of multifamily construction phases and who buys what, when

Nice To Haves

Discipline to keep data clean

Responsibilities

Monitor municipal permit filings, planning applications, development approvals, and construction news across Ontario
Identify projects at the permit and pre-construction phase
Track which developers and general contractors are actively winning work
Map the decision-makers for every project, identifying the developer, general contractor, construction manager, project manager, and purchasing lead
Source names, titles, direct phone numbers, and email addresses
Understand who controls the spec, who controls the budget, and who to call first
Make a high volume of outbound cold calls every day
Qualify interest, uncover project timelines, scope, and buying process
Book qualified meetings for the sales team and hit a monthly meeting target
Enter every project, contact, call outcome, and note into Salesforce: same day, complete, accurate
Keep records clean enough that a rep can open one and walk into a meeting prepared
Maintain the pipeline of tracked developments so nothing goes stale or gets missed
Brief the rep before each meeting: what the project is, who they're meeting, what was discussed, where the opening is