Inside Sales and Digital Channel Coordinator

Alto-Shaam•Menomonee Falls, WI

About The Position

This role is responsible for supporting inside sales operations, including preparing quotes, managing order entry and status, and answering product-related questions. It also involves supporting dealers and sales representatives across different time zones. Additionally, the position will handle ecommerce and digital channel support, ensuring accurate product information is available on dealer websites and auditing published content. The role also includes pricing policy compliance, maintaining logs, and escalating issues. Project and program coordination, including maintaining trackers, building agendas, and supporting CRM data, is also a key part of this position.

Requirements

  • Two or more years in inside sales, sales operations, customer service, ecommerce, or account coordination.
  • An associate or bachelor’s degree counts in place of experience.
  • Careful, clear writing skills.
  • Proficiency with spreadsheets, including lookups, pivot tables, and data cleaning.
  • Digital fluency and comfort navigating e-commerce sites and product pages.
  • Ability to follow documented processes consistently and identify areas for improvement.
  • Composure when interacting with more senior or assertive individuals.
  • Curiosity about AI and automation to improve processes.

Responsibilities

  • Prepare quotes for dealers and sales representatives.
  • Support order entry, order status, lead times, and ship-date communication.
  • Answer product, configuration, and availability questions, and involve Regional Sales Managers or the culinary team when necessary.
  • Support dealers and Regional Sales Managers in all time zones, ensuring timely responses to inquiries.
  • Identify larger project opportunities and route them to the appropriate Regional Sales Manager.
  • Serve as the primary contact for ecommerce dealers with in-house support teams.
  • Manage the flow of accurate product information (copy, spec sheets, images, etc.) to dealer websites, coordinating with the Marketing team.
  • Audit product information on dealer websites for accuracy and completeness, and ensure corrections are made.
  • Address product and application questions from dealer support teams and customers.
  • Compile monthly digital channel summaries, including content accuracy, open corrections, stocking depth, and partner-shared data.
  • Regularly review authorized reseller sites for pricing and display compliance with Alto-Shaam policy.
  • Document findings related to pricing and display compliance.
  • Issue standard first notices for non-compliance and escalate further issues to management.
  • Maintain the compliance log and monthly summary, and contribute to automating compliance processes.
  • Keep sales program trackers, action lists, owners, and due dates current.
  • Build meeting agendas, capture decisions, and follow up on action items.
  • Assist in maintaining clean CRM data.
  • Support trade show lead capture and routing.
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