Influencer Content Strategist

Dulcedo Management • Montreal, QC

2d • CA$55,000 - CA$62,500 • Hybrid

About The Position

Dulcedo is a full-service talent management agency specializing in the representation of creators, influencers, athletes, models, and entertainment talent across North America and internationally. Our mission is to build scalable, sustainable careers for our talent while delivering white-glove service to the brands and partners who collaborate with them. Dulcedo is the largest multidisciplinary talent management group in Canada and a recognized leader across the US and North American markets. We manage the global careers of 500+ models, hundreds of Olympic and professional athletes, and a growing roster of top-tier digital creators, influencers, and streamers. The Influencer Content Strategist sits at the intersection of talent development, content performance and cross functional impact. This is a role for someone who reads the social landscape from the inside, not how to post, but how to scale, and who can set a high standard for content strategy across an individual roster and the agency as a whole. You will partner closely with the Team Manager, Marketing & Talent Development, acting as a trusted consultant to a dedicated roster of talent and their teams: shaping brand potential, growing platforms, and guiding decisions that hold up over the long term. The impact of this role is to equip Dulcedo talent with the insight, structure, and creative direction to build durable personal brands, perform across platforms, and reach opportunities that compound over time.

Requirements

• 2-3 years in influencer marketing and social media, in a creative agency or in-house brand team, with direct exposure to influencer-driven campaigns and growth.
• A working command of social platforms and how to scale audiences, not only beauty and lifestyle.
• Comfortable building and growing accounts, tracking performance, and guiding top-tier creators while upholding the standard of service the agency is known for.
• Fluent across YouTube, TikTok, Instagram, and Twitch, adapting strategy to the distinct goals and content styles of each creator.
• A strong grasp of trending content, algorithm shifts, and audience behavior.
• Strategic, creative, and adaptable, with a real drive to see your creators succeed.
• Experience in podcasting, Substack, or editorial platforms.
• Initiative, curiosity, and genuine drive to make things happen.
• Positive attitude, collaborative spirit, and the ability to uplift those around you.
• Ability to thrive on new challenges, stay calm under pressure, and love the pace and excitement of a dynamic environment.
• A true self-starter - passionate, gritty, and goal-oriented.
• Ability to balance discipline, fun, and performance.

Responsibilities

• Lead 1:1 coaching sessions with talent and Dulcedo peers, offering tailored content and social strategy from ideation through analytics, reporting, and personal branding.
• Recommend and implement SEO, discoverability tactics, and platform audits, aligning each strategy to audience behavior and brand voice.
• Collaborate with agents and management to align influencer deliverables with broader content and brand strategy across the agency's North American and international footprint.
• Help talent move into new formats: YouTube, streaming, long-form storytelling, and stay ahead of algorithm shifts, emerging features, and cultural trends.
• Support agents in shaping talent recruitment strategy, assessing the content potential of prospects and identifying creators with strong growth and brand alignment.
• Design and maintain training modules, presentation decks, and educational sessions that sharpen both creators and internal teams, and build a standing resource library for continuous learning.
• Prepare detailed follow-ups and presentations after each session to document outcomes, track progress, and keep accountability clear.

Benefits

• Unlimited Paid PTO
• 12 Monthly Personal Days
• Flexible Work Environment
• Snacks, great vibes, and pet-friendly spaces in Montreal & Toronto Offices
• Remote Work option
• Freestyle Fridays (wrap up at 2:00 PM ET every Friday)
• Comprehensive Insurance (Dental, vision, and medical coverage)
• Internal mobility opportunities

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed