Homeowner Recruitment Specialist

Austin Habitat for Humanity•Austin, TX

4d•$55,000 - $65,000•Onsite

About The Position

The Homeowner Recruitment Specialist advances Austin Habitat for Humanity’s homeownership recruitment strategy by developing employer and workforce partnerships, expanding awareness of affordable homeownership opportunities, and generating and nurturing a pipeline of prospective homeowner leads. The role focuses on employer-based workforce recruitment and relationships with human resource departments, large employers, healthcare systems, medical schools, labor unions, skilled trades organizations, educational institutions, and other workforce partners across Austin Habitat’s five-county service area. Through targeted outreach, employer presentations, information sessions, referral channels, and recruitment communications, the specialist moves interested prospects from initial awareness and inquiry toward readiness for referral to Client Services. The role provides approved program information, establishes clear handoffs to Client Services, and collaborates with Marketing & Communications and other internal teams to align recruitment activity with program capacity and organizational priorities. The specialist tracks and reports recruitment performance and uses lead-source and downstream application data, in partnership with Client Services, to evaluate and improve recruitment strategies. The position reports recruitment and pipeline updates to the Vice President of Marketing & Communications.

Requirements

High school diploma or equivalent required.
Demonstrated experience in relationship-building, customer service, outreach, recruitment, sales, business development, marketing, communications, employer relations, or a related field.
Strong written and verbal communication skills in English.
Ability to communicate program or service information clearly and accurately to a variety of audiences.
Strong organizational skills and attention to detail, with the ability to independently manage multiple relationships, leads, activities, and priorities.
Ability to conduct presentations and communicate confidently with employer partners, prospective homeowners, and other stakeholders.
Proficiency with Microsoft Office applications and ability to learn and adapt to new systems, databases, and digital communication tools.
Ability to collaborate effectively across departments and build productive working relationships with internal and external stakeholders.

Nice To Haves

Bachelor’s degree or equivalent combination of education and relevant experience; a bachelor’s degree in marketing, communications, business, public relations, nonprofit management, or a related field is preferred.
Experience in recruitment, marketing, communications, sales, business development, employer relations, community outreach, or affordable housing.
Experience developing and maintaining employer, workforce, or community partnerships.
Experience with lead generation, lead nurturing, relationship-based outreach, or business development.
Experience conducting presentations, information sessions, community outreach events, or employer-based programming.
Experience using CRM, constituent-management, or lead-tracking systems to document outreach activities, contacts, referrals, and leads.
Ability to interpret recruitment or outreach data, monitor conversion trends, and recommend improvements.
Experience with social media and digital communication platforms.
Experience with Canva or similar content-development and design tools.
Bilingual proficiency in English and Spanish.

Responsibilities

Develop and execute targeted recruitment strategies to grow the prospective homeowner pipeline through employer, workforce, educational, healthcare, labor, trade, and other partnerships.
Research, identify, prospect, develop, and maintain employer and workforce partnerships, prioritizing opportunities that can connect prospective homeowners with the Homeownership Program.
Promote homeownership opportunities through employer channels such as newsletters, intranets, staff meetings, benefits programming, lunch-and-learn sessions, presentations, and information sessions.
Generate prospective homeowner leads through employer partnerships, workforce relationships, targeted outreach, events, referrals, and other recruitment channels.
Develop and execute lead-nurture activities, including follow-up communications, informational resources, and reminders to help interested prospects become ready for referral to Client Services.
Provide accurate, approved information about the Homeownership Program, general program requirements, and application process; refer individual eligibility determinations, application-specific questions, and case management needs to Client Services.
Establish and follow a consistent Client Services handoff process, ensuring prospects receive clear next steps and relevant lead information is documented accurately.
Leverage the Homeowner Ambassador Program as a recruitment channel by coordinating outreach with the program owner, responding to referrals, and tracking leads and referral outcomes.
Identify barriers to homeowner awareness and engagement and recommend recruitment and outreach strategies.
Collaborate with Marketing & Communications to develop and maintain recruitment materials, presentations, email templates, FAQs, and digital resources consistent with organizational messaging, brand standards, and current program requirements, including bilingual and culturally responsive outreach as appropriate.
Coordinate with Client Services and other internal teams to align recruitment activities with program capacity, homeowner needs, recruitment goals, and organizational priorities.
Represent Austin Habitat for Humanity at employer meetings, workforce events, presentations, information sessions, and other relevant recruitment opportunities.
Maintain timely and accurate records of partnerships, outreach activities, information-session participation, referral sources, leads, follow-ups, and Client Services handoffs in the designated database.
Maintain accurate lead-source attribution and track which partnerships, referral sources, events, presentations, and outreach strategies generate meaningful engagement and successful handoffs.
Track and report recruitment performance, including partnerships established, outreach activities, referrals and leads, lead engagement, successful handoffs, and lead-to-handoff conversion.
Monitor downstream application activity with Client Services to evaluate lead quality and recruitment-channel effectiveness without owning application completion or eligibility determination.
Provide regular recruitment and pipeline updates to the Vice President of Marketing & Communications, identifying trends, partnership performance, barriers, and opportunities to improve effectiveness.
Perform other reasonable duties as assigned.