Home Health Community Outreach Specialist (Hob-1.0)

Franciscan AllianceMichigan City, MI
Onsite

About The Position

Continuity of care is more than just a buzzword at Franciscan Health. It is an important part of the long-term relationships we build with our patients. Our Community Outreach Specialists help us get the word out about our home care and hospice services. It’s a marketing communications job with the bonus of knowing you are helping others receive high quality healthcare. WHO WE ARE Franciscan Health is a leading healthcare organization dedicated to providing exceptional patient care and promoting health and wellness in our community. Our mission is to ensure that every patient receives the highest quality of care through innovation, compassion, and excellence. With 11 ministries and access points across Indiana, Franciscan Health is one of the largest Catholic health care systems in the Midwest. Franciscan Health takes pride in hiring coworkers who provide compassionate, comprehensive care for our patients and the communities we serve.

Requirements

  • Bachelor's Degree- Health Promotion, Marketing, Sales or Related- Required
  • 2 Years- Health Care Related Sales and Marketing Experience- Required
  • TRAVEL IS REQUIRED: Up to 50%

Responsibilities

  • Coordinate CBISA reporting and troubadour activities to collect information, and report on community involvement and program impact on improving health outcomes in local communities.
  • Coordinate the Speakers Bureau to identify and provide speakers on various health and wellness topics to internal and external events.
  • Plan and coordinate booth setup and staffing for health screenings.
  • Develop and implement specific marketing programs and strategies for maintaining contact with homecare and hospice referral sources.
  • Track and evaluate effectiveness of marketing strategies.
  • Maintain effective follow-up on prospective referral sources through personal visits, phone calls, and written communication.
  • Develops long-term relationships with key decision makers in the organizations within target market.
  • Maintain contact management database, to provide historical record of contact demographic data for each referral account.
  • Provide education and awareness of home care and hospice services to medical, nursing, and other professional colleagues.
  • Respond and follow up on all complaints and concerns from referral sources and physicians, and establish best practices for the future.

Benefits

  • Comprehensive benefit offerings
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