Head of Transportation & Logistics

Geotab•Atlanta, GA

9d•Hybrid

About The Position

Geotab is seeking a Head of Transportation & Logistics who will own the end-to-end commercial success of Geotab's Transportation & Logistics market segment. This role is accountable for segment revenue attainment and growth, and product and go-to-market strategy across one of Geotab's largest and most strategically significant market segments. This segment encompasses commercial fleet operators, truckload carriers, freight and logistics companies, and private fleets across North America. Geotab is a global leader in IoT and connected transportation, and a certified “Great Place to Work™.” The company is focused on advancing security, connecting commercial vehicles to the internet, and providing web-based analytics to help customers better manage their fleets. Geotab's open platform and Geotab Marketplace offer hundreds of third-party solution options, enabling businesses to automate operations by integrating vehicle data with their other data assets. The company processes billions of data points daily, leveraging data analytics and machine learning to improve productivity, optimize fleets, enhance driver safety, and ensure compliance with regulatory changes. Geotab is a fast-paced, ever-changing environment looking for individuals who are passionate, think differently, and want to make an impact.

Requirements

10+ years of experience in a segment-focused commercial, product, or go-to-market role within the transportation, logistics, or fleet telematics industry.
5+ years in senior leadership roles with cross-functional commercial or product scope within a carrier, fleet operator, telematics provider, or freight technology company, including 3+ years with direct accountability for revenue or commercial outcomes within the T&L market.
5+ years of people leadership experience managing cross-functional teams or senior commercial and product leads.
Deep knowledge of the Transportation & Logistics market including commercial fleet operations, truckload carrier industry dynamics, freight market trends, regulatory environment (ELD mandate, FMCSA, CARB, CSA, DOT), and competitive dynamics within the fleet telematics industry.
Strong commercial and go-to-market acumen — ability to define packaging, pricing, and positioning strategies that drive T&L segment revenue and market share across enterprise, mid-market, and SMB fleet operators.
Excellent stakeholder management and communication skills; able to build effective partnerships with solution teams, platform teams, channel partners, and executive leadership.
Bachelor's degree in Business, Commerce, Engineering, Supply Chain, or a related field; equivalent combination of education and relevant work experience may be substituted.

Responsibilities

Developing and executing the product strategy, roadmap, and go-to-market to enable successful commercial execution for the T&L segment.
Owning the segment's revenue attainment and growth.
Making principled build/buy/partner decisions.
Identifying gaps in Geotab's current solutions for the segment.
Defining packaging, pricing, and positioning strategies that make Geotab's capabilities compelling for T&L buyers across fleet size tiers.
Working closely with Geotab's solution domain leads, platform domain leads, peer segment leads, sales, marketing, engineering, and channel partners.
Translating board-level strategic direction into a coherent go-to-market execution plan with measurable results.
Owning the product strategy, roadmap, and go-to-market to enable successful commercial execution for the T&L segment; accountable for the segment's primary business KPA including revenue attainment and segment growth.
Developing deep understanding of T&L customers — including truckload carriers, private fleet operators, logistics companies, and owner-operators — building and maintaining relationships with key customers, industry bodies, and channel partners.
Overseeing the hiring, onboarding, development, and performance management of a cross-functional T&L segment team including segment specialists, product leads, designers, and engineers.
Operating as the commercial owner of the segment's outcomes, including investment portfolio management within approved parameters.
Defining and measuring segment-specific success metrics including revenue attainment, market share, win rate, and customer retention as primary success indicators.
Partnering with solution and platform domain leads to identify capability gaps for the T&L segment, collaborating on segment-specific product requirements, and leveraging Geotab's existing platform and solution building blocks.
Owning T&L segment-specific compliance, regulatory, and certification requirements — including ELD mandate, FMCSA, CARB, and CSA standards — that affect Geotab's market access and competitive positioning.