Head of Social Communications

Anthropic•San Francisco, NY

2d•Hybrid

About The Position

Anthropic is seeking a culturally attuned Head of Social Communications with impeccable judgment and genuine range. This role will drive proactive and reactive social communications strategies for both Anthropic and Claude, expressing and balancing each distinctive brand with technical credibility, audience empathy, and candor about both the promise and risks of AI. The position sits within the Communications team but operates at the seam between Communications and Marketing, ensuring organic social communications, campaigns, and incident response work in concert with editorial, earned media, brand campaigns, and product marketing. The Head of Social Communications will facilitate thoughtful, high-substance social conversation around new models, products, and major company announcements, partnering closely with marketing, editorial, and creative teams. They will also lead social response for breaking news cycles and manage issues and incidents related to AI conversations.

Requirements

8+ years of experience leading social communications and response strategy for a brand operating under significant public, media, or community scrutiny.
Proven track record of growing audiences, and of deepening engagement and trust, not just follower counts.
Exceptional writing skills and demonstrated mastery of nuanced brand voice: ability to move between technical depth, institutional gravity, and genuine playfulness with ease.
Experience operating across communications and marketing organizations, and understanding how organic social, earned media, brand, and product marketing fit together.
Experience managing multi-brand or company-plus-product social ecosystems, keeping distinct voices coherent and complementary.
Experience leading social channel strategy through genuine crises and high-stakes news cycles, with clear escalation frameworks and calm, rapid judgment.
Experience building and managing online communities at scale, with fluency in internet culture and the specific dynamics of developer and AI communities.
Fluency with social analytics and ability to connect platform data to brand and business outcomes.
Ability to thrive in fast-paced environments and manage planned campaigns and unplanned moments simultaneously.
Care about ensuring that transformative AI systems are developed and communicated about responsibly.

Nice To Haves

Experience in AI, machine learning, or frontier technology companies.
Experience managing social for developer or technical audiences.
Background in journalism, editorial, or creative fields.
Video editing and multimedia production skills.
Experience managing agencies, contractors, or direct reports.
International social media experience and an understanding of how voice travels across markets.

Responsibilities

Own and evolve social communications strategy for Anthropic's brand channels across current and emerging platforms, deepening trust with our audiences and reaching new communities as we grow.
Steward Anthropic's voice across platforms and audiences: nuanced, candid, technically credible, and empathetic.
Serve as the bridge between Communications’ and Marketing’s social workstreams, ensuring all functions are working together.
Build affinity for both the Anthropic and Claude brands, partnering closely with the Claude social marketing team so company, research, and product storytelling complement one another.
Plan and execute social communications strategy for major moments, including model launches, research publications, policy positions, partnerships, and company milestones. Translate complex technical material for broad audiences.
Lead reactive issue and incident communications on social channels including X, coordinating with communications leadership, legal, policy, and the community teams to respond with speed, accuracy, and sound judgment.
Build and nurture online communities: monitor sentiment and cultural conversation in real time, engage authentically with developers, fans, and critics, and apply judgment on how and when to support constructive conversations.
Identify and engage key voices in the AI ecosystem — researchers, builders, creators, and commentators — to extend reach and credibility.
Measure what matters: track sentiment, share of voice, brand affinity, and community health, and use insights to inform strategy.
Help shape the future of the social function as it grows, including mentoring teammates and managing agency or contractor support.