Head of Search & AI Visibility

Zoom
$126,500 - $276,700Hybrid

About The Position

You will own Zoom's end-to-end search strategy across traditional SEO and AI-powered answer engines. You will build unified infrastructure, metrics, and content standards that make Zoom discoverable wherever search happens. You will deliver measurable visibility growth and establish share-of-answer as an executive-level performance metric. Our team integrates technical SEO, AI visibility, and content strategy into one unified discipline. We exist to ensure customers find Zoom first, regardless of how they search.

Requirements

  • Lead technical SEO functions at scale, including site architecture, schema implementation, and organic traffic optimization
  • Build or scale AI-search and answer-engine visibility programs using platforms like Profound or equivalent tools
  • Direct engineering-adjacent work on crawlability, structured data, and indexation while communicating strategy to executive stakeholders
  • Define and defend emerging metrics like share-of-answer alongside established SEO performance indicators
  • Demonstrate experience in B2B SaaS or enterprise technology environments
  • Show familiarity with AI-visibility tracking platforms and citation-influence analysis

Responsibilities

  • Leading the technical SEO team and roadmap, including site architecture, crawlability, indexation, and structured data implementation
  • Building AI-search visibility strategy and infrastructure to optimize Zoom's presence in generative AI surfaces like ChatGPT, Perplexity, and Gemini
  • Establishing and tracking share-of-answer metrics across category, competitive, and branded prompts, reporting to executive staff and the board
  • Partnering with Web, Growth Marketing, Brand, Content, and Product Marketing teams to create unified content architecture and governance standards
  • Developing a unified search scorecard that translates organic performance and AI-visibility metrics into pipeline and revenue impact

Benefits

  • Award-winning workplace culture
  • Commitment to delivering happiness
  • Variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health
  • Support work-life balance
  • Opportunities to contribute to their community in meaningful ways
  • Opportunities to stretch skills and advance career in a collaborative, growth-focused environment
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