Head of Sales and Distribution (Questbank)

Questrade Financial Group•Toronto, ON

3d•Hybrid

About The Position

Questrade Financial Group (QFG) is a diversified financial services company that leverages cutting-edge technology to help Canadians achieve financial success. The company combines human-centric collaboration with AI-driven innovation to redefine financial services. This role is for an existing vacancy within Questbank, a part of QFG. The Head of Sales and Distribution is a senior leadership position responsible for the strategy, management, and execution of sales and distribution channels for Questbank's core product lines, including Alternate Single-Family Home Mortgages, Multi-Family Home Mortgages, and Deposit Products. The objective is to drive market share growth, enhance distribution capabilities, ensure regulatory compliance, and build a high-performing sales team to meet ambitious revenue and volume targets while maintaining exceptional customer experiences. The company emphasizes a diverse, inclusive, and hybrid workplace that encourages creativity and curiosity.

Requirements

Bachelor’s degree in Business Administration, Finance, or a related field.
Minimum of 10-15 years of progressive experience in the financial services industry.
At least 5 years in a senior leadership role overseeing sales, distribution, and relationship management.
Proven, in-depth knowledge of mortgage lending (residential and multi-family).
Proven, in-depth knowledge of deposit/liability products (GICs).
Deep understanding of the regulatory environment governing lending and deposit products.
Demonstrated success in building, leading, and motivating large, multi-channel sales organizations.
Exceptional strategic planning skills.
Exceptional financial acumen.
Exceptional negotiation skills.
Exceptional communication skills.
Proficiency in utilizing CRM and sales analytics tools.

Nice To Haves

MBA or advanced professional certifications are strongly preferred.

Responsibilities

Develop and execute a comprehensive sales and distribution strategy tailored to mortgages and deposits to achieve profitable growth targets.
Spearhead efforts to increase penetration in single-family and multi-family mortgage markets, including developing relationships with key intermediaries and builders.
Lead the strategic assessment and execution plan for expanding the bank's sales and distribution footprint into new geographic markets.
Formulate strategies to maximize deposit product acquisition, utilizing GICs and other term deposit offerings to optimize the bank's funding position.
Monitor market trends, competitive landscapes, and regulatory changes to proactively adjust sales strategies and product positioning.
Oversee and optimize the customer/broker onboarding journey for all new mortgage and deposit clients, ensuring a fast, compliant, and positive initial experience.
Drive the strategic planning, performance management, and optimization of 3rd party distribution channels, emphasizing data analytics.
Ensure distribution channels are equipped with necessary tools, training, and technology.
Lead the sales transformation agenda focused on customer acquisition and partner servicing.
Collaborate with Product, Operations, and Marketing teams on product design and promotional strategies.
Establish and track key performance indicators (KPIs) for sales performance, channel effectiveness, customer acquisition cost, and profitability.
Provide regular performance reports and strategic recommendations to Executive Management and the Board.
Lead, mentor, and coach a high-performing sales and distribution team, fostering a culture of accountability, performance excellence, and customer-centricity.
Develop talent management and succession planning programs for key sales roles.
Set clear sales goals, implement incentive programs, and conduct regular performance reviews.
Serve as the primary authority on regulatory compliance within the sales organization.
Ensure all sales and distribution activities comply with internal policies, legal regulations, and external regulatory requirements for mortgage lending and deposit-taking.
Oversee the implementation of robust controls and due diligence processes for mortgage origination to mitigate credit and operational risk.