Head of Product Design

Kindred
$230,000 - $285,000Remote

About The Position

Kindred is looking for a Head of Product Design to lead our product design team through its next phase of growth. You'll own the end-to-end member experience across web and mobile, lead and grow the design and research team (currently a team of five), and work directly with cross-functional leaders to shape where the product goes next. This is a hands-on design leadership role reporting to the Co-founder & President. You'll set the vision, direct the team, and raise the bar. We’re looking for an AI-native leader to spend time prototyping and building alongside your team on the projects that matter most.

Requirements

  • 12+ years in product design, including 5+ years leading and managing design teams
  • Managed cross-functionally across product design, research, and content/writing, and know how to make those disciplines stronger together
  • Proven track record partnering with marketing and brand
  • Deep experience with design systems: building them, scaling them, and using them to raise both quality and velocity
  • Designed for trust between people (marketplaces, communities, or products where members take real-world leaps of faith)
  • AI-native and you have a point of view on how AI changes what a design team is and how it works
  • Strong operator: you run tight rituals, give sharp feedback, and build teams people want to stay on
  • True player-coach, you still love the craft, and you ship work yourself when it counts

Nice To Haves

  • Been the most senior design leader at a company, owning the function end-to-end (Head of Design, Director+, or equivalent)
  • Experience with marketplace or community-driven consumer products
  • Built or led both consumer and brand/marketing design work
  • Shipped production features or internal tools built primarily with AI (e.g., Claude Code, Cursor, or similar)
  • Taken products from 0→1 and from 1→10 and know how the playbooks differ

Responsibilities

  • Lead, coach, and grow a cross-disciplinary design team spanning product design, research, and content/UX writing
  • Run the rituals, feedback culture, and career paths that make this a team people do their best work on
  • Set the design vision and strategy for Kindred, and align it tightly with company strategy as a key thought partner to product, engineering, marketing and operations
  • Champion member-centric thinking across the company, grounding decisions in both qualitative insight and quantitative data
  • Lean into strategic growth design: activation, conversion, and the loops that turn members into evangelists
  • Own the quality bar for the member experience, from big swings on new surfaces to the fit-and-finish details that make Kindred a design-forward and trusted platform
  • Build and scale the systems that let great design ship fast — design systems, tooling, rituals, and process that hold up as the team grows
  • Lead an AI-native design practice: set the standard for how the team uses AI across prototyping, research synthesis, and production, and evolve the workflow as the tools do
  • Partner deeply with marketing and brand to ensure product and brand operate as one system, from acquisition through the in-product experience

Benefits

  • Competitive cash compensation and equity
  • Comprehensive health benefits
  • Flexible time off, plus 12 paid holidays per year
  • 21 credits per year to stay in Kindred homes
  • $4,000 annual travel stipend to help offset travel-related costs
  • Remote-first and remote-flexible work environment, with opportunities to work from anywhere and gather in person, including at Kindred HQ in San Francisco
  • Regular team and company offsites to connect, collaborate, and build together
  • A vibrant, inclusive, and highly skilled team that ferociously protects team chemistry
  • A culture of high standards, feedback, and continual growth
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