Head of Marketing, US Oncology

Azurity Pharmaceuticals - US•Raleigh, NC

10d•Hybrid

About The Position

We are seeking a Senior Director, Head of Marketing, US Oncology to lead the strategic and tactical marketing efforts across a portfolio of products within our growing commercial organization. This individual will be responsible for driving US oncology brand strategy, in-line marketing execution, and launch planning for pipeline assets across the oncology portfolio. They will have the ability to thrive in a fast-paced environment while leading multiple brands and cross-functional teams. The ideal candidate brings a minimum of 12 years of experience in the pharmaceutical or biotech industry, including at least 7 years of U.S.-based marketing experience within the Oncology space. This individual will lead a small team of brand leads.

Requirements

Bachelor’s degree in Marketing, Life Sciences, Business, or related field required; MBA or advanced degree preferred.
12+ years of experience in the pharmaceutical or biotech industry, within those 7+ years of in-line marketing / launch experience in U.S. in Oncology
Proven ability to manage multiple brands or indications simultaneously
Prior experience with direct reports and team management
Experience in managing P&Ls
Must exhibit leadership skills, ability to manage appropriately in a fast paced environment and the ability to influence without authority
Broad commercial leader who thinks strategically and drives execution/results; experience in sales and other areas within commercial is highly desired
Track record of being able to manage financials including budget, Gross to Nets and resource allocation
Ability to develop executive level updates and narratives
Experience working in a fast-paced, evolving organization with a hands-on and collaborative approach.
Ability to lead and motivate cross functional teams, driving them towards achieving common goals in a fast paced evolving organization

Responsibilities

Oversee marketing activities for all products within the Oncology Franchise and manage the brand team
Lead annual brand planning process, develop and execute integrated marketing plans for in-line brands and pipeline brands, aligning with corporate and commercial objectives.
Manage day-to-day brand operations of the marketing team, ensuring timely development, production and execution of campaigns, messaging, and materials that optimize brand awareness and performance relative to established brand goals
Monitor brand performance, KPIs, and market dynamics to optimize marketing strategy and inform tactical pivots.
Working with finance and forecasting develop short and long term forecasts
Collaborate with insights team on conducting primary research and assessing secondary research data to garner market insights and inform brand strategy
Manage the topline revenue forecast while effectively managing gross to nets
Oversee a portfolio of products at various lifecycle stages (pre-launch, launch, growth, maturity).
Prioritize and allocate resources across brands to maximize impact and ROI.
Ensure brand consistency while tailoring approaches to product-specific needs and market segments.
Work with sales training, commercial functional partners, medical and legal teams on developing and implementing commercial training for the franchise.
Continually assess competitive marketplace to anticipate changes in the future landscape so that strategies can be revised accordingly.
Partnering with the launch excellence lead, lead cross-functional launch readiness efforts for new indications or products within the portfolio.
Partner with key stakeholders across Medical Affairs, Market Access, Sales, Regulatory, and external agencies to deliver high-quality, compliant promotional and educational content.
Develop and manage North America launch timelines, training materials, and field execution strategies.
Serve as a key liaison between marketing and the field force, driving alignment on strategy and messaging.
Collaborate with external partners, agencies, and vendors to develop omnichannel marketing campaigns.
Engage with KOLs and gather market insights to inform brand planning and positioning.

Benefits

Competitive compensation package, including an annual bonus based on company performance
Sales - Incentive compensation program that allows you to earn more - even over plan.
Sales Only - Car reimbursement program and gas card for both business and personal use
Excellent medical, dental, vision, and prescription coverage
Hybrid work model, allowing you to work two days from home and three days in the office. (Excludes Sales, Manufacturing, and some Operations positions)
Retirement Savings Plan (401K) with dollar for dollar matching up to 5%.
Generous time off policy, which offers up to 15 vacation days annually + rollover (up to 40 hours) as well as five sick/wellness days.
Company closure between Christmas and New Year’s
13 holidays recognized
Tuition reimbursement for undergraduate and graduate level courses or certifications.
Azurity High Five peer recognition platform