Head of Global Campaign Strategy

Zoom
$184,300 - $403,200Hybrid

About The Position

Lead integrated marketing strategy that unifies brand, demand, and product marketing across global markets. Orchestrate full-funnel campaigns using AI-forward tools and data-driven frameworks to drive measurable pipeline growth. Shape how a B2B SaaS portfolio scales globally while enabling regional teams to win locally.

Requirements

  • Demonstrate 12+ years of B2B marketing experience with significant leadership in integrated marketing or campaigns for SaaS or cloud platforms.
  • Show proven success driving pipeline and revenue impact through integrated, cross-channel marketing programs.
  • Build and scale global campaign systems that enable consistent execution across multiple regions and market segments.
  • Apply deep understanding of enterprise and mid-market go-to-market motions, including account-based marketing and partner ecosystems.
  • Communicate effectively with executive stakeholders and influence cross-functional teams without direct authority.
  • Bring experience marketing platform products in collaboration, communications, cloud, AI, or enterprise applications.
  • Demonstrate background in companies with scaled go-to-market motions and partner ecosystems including system integrators, channels, or marketplaces.
  • Balance brand building with performance marketing rigor through hands-on campaign execution and optimization.

Responsibilities

  • Developing global integrated marketing strategy across awareness, consideration, conversion, adoption, and expansion stages.
  • Orchestrating multi-channel campaigns across digital, content, events, lifecycle, and partner channels to drive pipeline and revenue.
  • Leading global marketing operations and regional teams to execute consistent campaigns with local market adaptation.
  • Partnering with revenue operations, sales, product, and customer success leaders to align on priorities, measurement, and performance.
  • Building marketing systems including campaign architecture, attribution frameworks, experimentation models, and cross-functional governance.

Benefits

  • Total Direct Compensation philosophy that takes into consideration; base salary, bonus and equity value.
  • Location based compensation structure
  • Award-winning workplace culture
  • Commitment to delivering happiness
  • Benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways.
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