Head of Finance & Strategic Performance

Reflex Media, Inc.•, (Multiple States)

1d•$175,000 - $225,000•Remote

About The Position

Seeking.com and its international group of companies are seeking a finance executive to join the Executive Leadership Team. The company is a lean, profitable, fully remote organization of about 80 people, with ambitious growth plans. This role reports directly to the Co-CEOs and owns the full finance function across the group, including strategic finance, FP&A, accounting, consolidated reporting, intercompany matters, controls, payroll, tax, treasury, and outside finance partners. The position is remote anywhere in the US and requires travel for executive and quarterly planning sessions. The Head of Finance & Strategic Performance serves as a trusted financial adviser to the Co-CEOs and focuses primarily on strategy, capital allocation, and performance while ensuring finance operations remain accurate, compliant, and efficient. The role works closely with leaders across Product, Technology, AI, Marketing, Operations, and People to understand business drivers, identify opportunities, challenge assumptions, and recommend actions that improve growth and value creation. The role leads capital allocation and strategic finance; builds activity-level cost models and unit economics; establishes consistent methods for evaluating and validating ROI; and turns annual budgeting, rolling forecasts, scenarios, and OKRs into strategic tools. It also partners on workforce planning, compensation, productivity, and the economics of the gain share program. The finance leader manages internal finance staff and external accounting, tax, and financial-service partners, and builds a lean, AI-enabled finance function using an appropriate mix of people, partners, automation, and AI. The Co-CEOs retain final approval on major investments, while the role has recommendation authority and is accountable for the rigor and measured outcomes of its recommendations.

Requirements

Track record of financial insight and investment decisions that produced measurable business value, with the ability to explain recommendations, reasoning, and quantified results.
Direct experience driving profitable growth through financial decisions, such as scaling a profitable business, improving capital allocation, leading strategic reinvestment, raising operational efficiency, improving unit economics, or materially improving finance processes.
Eight or more years in strategic finance, FP&A, or corporate finance, including leadership of a finance team or function.
Deep expertise in modeling, forecasting, budgeting, investment analysis, unit economics, and capital allocation.
Ability to understand the activities, processes, and drivers behind financial results and turn accounting records and operating data into actionable decisions.
Experience overseeing accounting, reporting, payroll, tax, and controls through internal teams, outside partners, or both.
Experience shaping strategy alongside senior leaders and founders, influencing decisions through judgment and analysis, and communicating when evidence contradicts other leaders' views.
Ability to evaluate trade-offs across strategy, operations, technology, talent, and financial performance and optimize outcomes for the business as a whole.
Advanced modeling skills, comfort working directly with data and BI tools, and experience with modern finance technology.
Daily use of Claude, Claude Code, Cowork, or comparable AI tools in analysis, and an understanding of how automation and AI can support a lean finance function.

Nice To Haves

Experience running finance for an international, multi-entity group, including intercompany agreements, transfer pricing, and consolidated reporting.
Experience in subscription businesses, marketplaces, consumer technology, or digital platforms.
Experience helping an established, profitable company accelerate growth.
Experience working directly with founders or entrepreneurial CEOs.
Experience building or transforming an FP&A function, including activity-based costing and operational performance measurement.
Experience designing performance measurement and incentive systems tied to value creation.
An MBA, CPA, or CFA.

Responsibilities

Advise the Co-CEOs and participate in executive strategic planning, quarterly goal setting, and major decisions.
Evaluate competing investments, model growth scenarios, reinvestment options, risks, and expected returns, and recommend how resources should be allocated.
Assess profitability and reinvestment opportunities; recommend reducing spending that does not earn its keep and support investments with strong economic potential.
Partner with business leaders on revenue growth, pricing, monetization, and business model innovation using financial and customer insights.
Build activity-level cost models for major functions and establish unit economics across acquisition, retention, customer support, trust and safety, and AI operations.
Compare internal teams, outsourced providers, technology investments, and alternative operating models on cost and outcomes.
Maintain a consolidated executive finance dashboard that gives leaders visibility into group costs, performance, and opportunities.
Partner with project owners to define investment cases, including costs, expected benefits, assumptions, and success metrics, before funds are committed.
Track investment performance, flag variances, recommend whether initiatives should expand, change, or stop, and measure realized returns.
Set a company-wide method for measuring and validating business value, and reconcile departmental savings claims, including AI automation savings.
Lead annual planning aligned with company strategy and OKRs, using driver-based models and initiative-based budgets.
Run rolling forecasts and scenarios, and work with department leaders to test assumptions, evaluate trade-offs, and improve forecast accuracy.
Partner with the Head of People & Organizational Effectiveness on organizational structure, workforce planning, hiring investments, compensation, and productivity.
Own the economics of the gain share program, including how value is measured, validated, and funded.
Oversee accounting, reporting, payroll, cash and liquidity, tax, regulatory compliance, controls, and risk.
Run finance across the international group, including intercompany agreements and settlements, transfer pricing documentation, and consolidated reporting.
Partner with outside tax and corporate-structure advisers as the company structure evolves, and manage ongoing operations once established.
Manage internal finance staff and outside accounting, tax, and financial-service partners, holding them to clear standards.
Build a lean, AI-enabled finance function using an appropriate mix of people, partners, automation, and AI, delegating routine operations to focus on strategy, performance, and growth.
Set quarterly OKRs for the finance function, with leading and lagging KPIs for each Key Result, and run the work in Confluence, Jira, and Monday.