Head of Credit Card - Existing Customers

Citizens Financial Group • Philadelphia, PA

2d • Onsite

About The Position

The Head of Credit Card for Existing customers is a leadership role that will be responsible for defining and leading the existing customer management strategy for the consumer credit card business. This leader will be responsible for maximizing the value of our existing portfolio by driving improved customer engagement, retention, and customer experience across the card lifecycle. While leading a team, the scope of influence required is broad – requiring strong cross-functional leadership across Product, Marketing, Digital, Distribution, Risk Analytics, Finance, Operations, and Technology. The position requires a balance of long-term vision with hands-on execution rigor to ensure strategy translates to measurable business impact.

Requirements

• Proven track record of driving growth in cards, lending, or consumer financial services
• Deep understanding of card economics, lifecycle management, and customer value creation
• Strategic architect with the ability to operate in the details
• Enterprise leader skilled at influencing across a complex, matrixed environment
• Builder mentality – comfortable operating in maturing state and overall scaling business driven
• Demonstrated ability to translate strategy into measurable financial outcomes
• Bachelors Degree required

Nice To Haves

• Masters Degree preferred

Responsibilities

• Develop and execute the strategic roadmap for existing credit card customer management, defining the lifecycle strategy and capabilities that deepen customer relationships, drive engagement, and improve portfolio performance.
• Ensure seamless customer experiences and enabling scalable, data-driven actions, offers, servicing, and portfolio management programs.
• Lead a customer and data-driven decision approach, using customer insights and portfolio analytics and test and learn approach that measure outcomes and continuously improve the card customer lifecycle.
• Establish performance management and governance for the card portfolio, defining KPIs, monitoring results, and driving actions to achieve business objectives.
• Partner closely with Risk, Finance, Marketing, Product, Digital, Technology, Decision Science and Operations to deliver initiatives from concept through production

What This Job Offers

• Job Type: Full-time
• Career Level: Manager