Head of Content

The Florida Panthers • Sunrise, FL

10h • Onsite

About The Position

Two-time Stanley Cup Champions. A sold-out Amerant Bank Arena. A fanbase that has fallen in love with a hockey team in South Florida. The Florida Panthers have built something special — and we're looking for a transformational creative leader to build a content strategy to match. This is a rare chance to step into one of the most exciting franchises in professional sports and own the entire content ecosystem — from the electricity of a playoff hype reel to the thumb-stopping digital moment that brings a new fan into the fold. The Head of Content will have the creative license, the organizational support, and the platform to build content that reflects the Panthers brand and helps shape where we're going.

Requirements

• 10+ years of leadership experience in video production and content development
• High-level video editing expertise with strong proficiency in industry-standard platforms
• Deep experience conceiving and producing large-scale show opens and premium content
• Proven ability to lead high-performing creative teams while maintaining your own creative credibility
• Sharp understanding of digital content trends, fan engagement, and brand audience development
• Strong cross-functional collaboration skills — as effective with Marketing, Partnerships, and Broadcast as with your own team
• A genuine passion for storytelling — not a line on a resume, but a way of seeing the world

Responsibilities

• Develop and execute a bold, comprehensive content strategy that reflects the ambition of this organization and puts the Florida Panthers brand at the intersection of sport, culture, and storytelling
• Partner closely with the Creative Director, VP of Game Presentation, and VP of Digital Marketing to ensure visual consistency, strategic alignment, and cross-functional execution
• Build a forward-looking content roadmap with fans at the center — one that anticipates where culture is heading and positions this franchise as a leader in premium content
• Own all video production for game presentation: show opens, hype videos, player features, branded content, and special events — setting a new standard for live entertainment every night
• Conceive and execute seasonal show opens and media day executions that capture the identity of this team and set the tone for what's ahead
• Create in-arena experiences that energize the team and give fans something they carry with them long after the game ends
• Lead the creation of original, digital-first content across social, web, and mobile — taking the stories of the Florida Panthers and engaging fans wherever they live online
• Use data and platform analytics to drive performance, inform creative decisions, and continuously elevate what engagement looks like for this brand
• Collaborate with Partnerships to produce branded video assets that deliver real, measurable value for partners and fans alike
• Build, inspire, and develop a high-performing team of producers, editors, and shooters — guiding end-to-end production from concept to delivery
• Cultivate relationships across the organization — Hockey Operations, PR, broadcast — so that content is always connected to what's happening on and off the ice
• Manage budgets, staffing, workflows, vendor relationships, and production calendars with the discipline that great creative work demands
• Oversee equipment, software, and production systems — always investing in the tools that keep the team ahead
• Stay hands-on: when a big moment calls for it, roll up your sleeves and contribute directly

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed