Head of Affiliates

PressEnterGroupMalta, NY
Hybrid

About The Position

PressEnter Group is seeking an exceptional Head of Affiliates to join their fast-growing company. This role involves leading and scaling the affiliate function, expanding the global network, and driving high-quality traffic across their portfolio of brands. It is a senior leadership position for someone who can make an immediate impact, collaborating with internal teams to shape and execute affiliate strategies. The ideal candidate will have deep industry expertise in the casino sector, a strong existing network, and a hands-on, results-driven mindset. The company is looking for a proven leader with a global perspective and a deep understanding of regulated and grey markets, including emerging regions, with a consistent track record of delivering high-quality, high-ROI traffic in high-barrier markets.

Requirements

  • Proven experience as a Head of Affiliates (or in a similar senior role) within a casino
  • Strong expertise in global online marketing and acquisition channels
  • Demonstrated success in negotiation, partnership development, and revenue growth
  • Established network within the affiliate marketing space
  • Extensive experience operating with exotic licenses
  • Proven track record of successfully marketing to high-barrier markets and customers
  • Strong commercial acumen and data-driven decision-making skills
  • Ability to lead independently while collaborating effectively with cross-functional teams
  • Comfortable working in a fast-paced, performance-driven environment
  • Highly motivated, proactive, and hands-on in approach
  • Excellent written and verbal communication skills in English

Responsibilities

  • Lead, mentor, and develop a high-performing affiliate team, including senior managers, managers, and junior staff
  • Expand and strengthen the affiliate network by recruiting high-quality partners
  • Drive traffic growth and maximize acquisition performance across all brands
  • Build and nurture long-term relationships with affiliates to deliver consistent revenue growth
  • Negotiate bespoke commercial agreements to unlock incremental opportunities
  • Oversee initiatives that enhance affiliate conversion, retention, and overall performance
  • Monitor, analyze, and report on affiliate activity, ensuring strong ROI on all campaigns
  • Collaborate with design and development teams to create high-converting marketing assets
  • Ensure all affiliate activities comply with relevant regulations and industry best practices
  • Plan and execute quarterly promotions and incentive programs to engage affiliates
  • Produce engaging monthly affiliate communications, including newsletters and industry updates
  • Represent the company in key affiliate forums, events, and networking opportunities
  • Act as the primary point of contact for affiliates, managing relationships, queries, and negotiations
  • Provide regular performance reporting against targets and strategic goals

Benefits

  • Inspiring Workspace: Our HQ in Sliema, Malta, with fantastic sea views, shower facilities, and an open-plan working environment
  • Well-being Focus: Access to our Mental Well-Being Program
  • Rewards: Refer a Friend Bonus
  • Fitness: Discounted gym membership
  • Health & Wellness: Private Health Insurance, Dental Insurance, and wellness vouchers
  • Vibrant Culture: Regular social gatherings on our terrace, plus team and company events
  • Flexibility: Hybrid working model to support work-life balance
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