HCP Associate Marketing Director – Dermatology

AbbVie•Mettawa, IL

7d•$141,500 - $268,500

About The Position

The Associate Director (AD) for RINVOQ Vitiligo will be responsible for key strategic initiatives related to the planning and go-to-market deliverables for the launch of RINVOQ in the Vitiligo indication. The AD will coordinate across both internal and external stakeholders to enable an integrated and successful launch execution. In addition, partnering across functional teams and Immunology franchise, both US and International, will be critical to ensure successful implementation of tactics for RINVOQ VIT. This individual will report to the Head of Marketing, Vitiligo and Alopecia Areata.

Requirements

Bachelor’s degree in marketing or related field
Proven ability to complete work product on-time with excellence
Proven ability to work cross-functionally and within a highly matrixed environment
Pharmaceutical marketing experience
Excellent communication (oral, written, and presentation) and interpersonal skills
Strong planning and organization skills, attention to detail, execution, and follow-through
Budget management experience

Nice To Haves

6+ years of relevant brand marketing experience
Prior experience in Professional pharmaceutical marketing
Pharmaceutical launch experience
Strategic and tactical planning experience
MBA or other advanced degree

Responsibilities

Support and drive key strategic initiatives related to the planning and go-to-market deliverables for the launch of RINVOQ in the vitiligo indication.
Execute key professional tactics, in partnership with agency and MRL partners, to support the RINVOQ Vitiligo business with a focus on sales representative channels and the brand's digital footprint.
Partner closely with the sales force and sales training teams to develop comprehensive and effective tools that will enable a strong launch.
Ensure that RINVOQ Vitiligo stays within budget, partnering with Finance and other brand stakeholders to maintain oversight throughout the year.
Plan and execute an internal and external communications plan in partnership with Medical, Public Affairs, and other cross-functional partners to maximize the share of voice for RINVOQ Vitiligo.